#743BC7#743BC7
#743BC7 is a mid, highly saturated violet. Relative luminance 0.110; OKLCH L 50.2% C 0.204 H 297.0°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).
Color values
| HEX | #743BC7 |
|---|---|
| RGB | rgb(116, 59, 199) |
| HSL | hsl(264, 56%, 51%) |
| HSV | hsv(264, 70%, 78%) |
| CMYK | cmyk(41.7%, 70.4%, 0%, 22%) |
| CIE-LAB | lab(39.52, 53.41, -63.69) |
| CIE-LCH | lch(39.52, 83.12, 309.99°) |
| OKLab | oklab(50.23% 0.0928 -0.182) |
| OKLCH | oklch(50.23% 0.204 297) |
| XYZ | xyz(19.0725, 10.9641, 55.1332) |
| Luminance | 0.1096 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Bluey Purple
#6241C7
ΔE00 3.29
Burple
#6832E3
ΔE00 4.25
Bluish Purple
#703BE7
ΔE00 4.34
Blueviolet
#8A2BE2
ΔE00 4.81
Blurple
#5539CC
ΔE00 4.97
Purpley Blue
#5F34E7
ΔE00 5.18
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#743BC7 #8EC73B
analogous
#3B48C7 #743BC7 #BA3BC7
triadic
#743BC7 #C7743B #3BC774
tetradic
#743BC7 #C73B48 #8EC73B #3BC7BA
square
#743BC7 #C73B48 #8EC73B #3BC7BA
split-complementary
#743BC7 #C7BA3B #48C73B
monochromatic
#3D1E69 #582C99 #743BC7 #966BD5 #B89AE2
Accessibility & contrast
On white
6.58
#743BC7 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.19
#743BC7 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #743BC7
6.58:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##743BC7 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##743BC7 | 1.00 | 6.58 | 3.19 | 6.58 |
| #FFFFFF | 6.58 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.19 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.58 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005ECB
Deuteranopia (green-blind)
#005BC4
Tritanopia (blue-blind)
#5F5E7D
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #743bc7; /* rgb */ color: rgb(116, 59, 199); /* oklch */ color: oklch(50.2% 0.204 297.0);
Tailwind
colors: {
custom: {
50: '#a376d9',
500: '#743bc7',
950: '#000000',
},
}SCSS
$custom: #743bc7; $custom-light: #a376d9; $custom-dark: #000000;
JSON
{
"hex": "#743bc7",
"rgb": {
"r": 116,
"g": 59,
"b": 199
},
"hsl": {
"h": 264.429,
"s": 55.556,
"l": 50.588
},
"oklch": {
"l": 0.50229,
"c": 0.20431,
"h": 297
},
"luminance": 0.10964
}Semantic roles & 50–950 ramp
primary
#743BC7
secondary
#B5CE90
accent
#DF49A2
background
#FAF7FD
surface
#F4EDFB
border
#CEC8D4
text
#100915
muted
#7F7B83