#7439BA#7439BA

#7439BA is a mid, vivid violet. Relative luminance 0.102; OKLCH L 49.0% C 0.192 H 300.3°. Best body text is #FFFFFF at 6.92:1 contrast (WCAG AA passes).

Color values

HEX	#7439BA
RGB	rgb(116, 57, 186)
HSL	hsl(267, 53%, 48%)
HSV	hsv(267, 69%, 73%)
CMYK	cmyk(37.6%, 69.4%, 0%, 27.1%)
CIE-LAB	lab(38.17, 51.09, -58.27)
CIE-LCH	lch(38.17, 77.50, 311.24°)
OKLab	oklab(48.96% 0.097 -0.1661)
OKLCH	oklch(48.96% 0.192 300.3)
XYZ	xyz(17.5263, 10.1843, 47.4873)
Luminance	0.1018 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7439BA #7FBA39

analogous

#393FBA #7439BA #B439BA

triadic

#7439BA #BA7439 #39BA74

tetradic

#7439BA #BA393F #7FBA39 #39BAB4

square

#7439BA #BA393F #7FBA39 #39BAB4

split-complementary

#7439BA #BAB439 #3FBA39

monochromatic

#3A1C5C #572B8B #7439BA #9361CF #B390DD

Accessibility & contrast

On white

6.92

#7439BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.04

#7439BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7439BA

6.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7439BA	#FFFFFF	#000000	##FFFFFF
##7439BA	1.00	6.92	3.04	6.92
#FFFFFF	6.92	1.00	21.00	1.00
#000000	3.04	21.00	1.00	21.00
##FFFFFF	6.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BE

Deuteranopia (green-blind)

#0059B7

Tritanopia (blue-blind)

#645875

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7439ba;
/* rgb */ color: rgb(116, 57, 186);
/* oklch */ color: oklch(49.0% 0.192 300.3);

Tailwind

colors: {
  custom: {
    50: '#a274d0',
    500: '#7439ba',
    950: '#000000',
  },
}

SCSS

$custom: #7439ba;
$custom-light: #a274d0;
$custom-dark: #000000;

JSON

{
  "hex": "#7439ba",
  "rgb": {
    "r": 116,
    "g": 57,
    "b": 186
  },
  "hsl": {
    "h": 267.442,
    "s": 53.086,
    "l": 47.647
  },
  "oklch": {
    "l": 0.48955,
    "c": 0.19235,
    "h": 300.3
  },
  "luminance": 0.10184
}

Semantic roles & 50–950 ramp

primary

#7439BA

secondary

#AAC887

accent

#DC4B9A

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7439BA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →