#733EB0#733EB0

#733EB0 is a mid, vivid violet. Relative luminance 0.102; OKLCH L 48.8% C 0.174 H 301.6°. Best body text is #FFFFFF at 6.90:1 contrast (WCAG AA passes).

Color values

HEX	#733EB0
RGB	rgb(115, 62, 176)
HSL	hsl(268, 48%, 47%)
HSV	hsv(268, 65%, 69%)
CMYK	cmyk(34.7%, 64.8%, 0%, 31%)
CIE-LAB	lab(38.24, 45.84, -52.26)
CIE-LCH	lch(38.24, 69.51, 311.26°)
OKLab	oklab(48.75% 0.0913 -0.1485)
OKLCH	oklch(48.75% 0.174 301.6)
XYZ	xyz(16.6275, 10.2246, 42.1634)
Luminance	0.1022 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733EB0 #7BB03E

analogous

#3E42B0 #733EB0 #AC3EB0

triadic

#733EB0 #B0733E #3EB073

tetradic

#733EB0 #B03E42 #7BB03E #3EB0AC

square

#733EB0 #B03E42 #7BB03E #3EB0AC

split-complementary

#733EB0 #B0AC3E #42B03E

monochromatic

#381E55 #552E83 #733EB0 #9263C8 #B290D8

Accessibility & contrast

On white

6.90

#733EB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.05

#733EB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733EB0

6.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733EB0	#FFFFFF	#000000	##FFFFFF
##733EB0	1.00	6.90	3.05	6.90
#FFFFFF	6.90	1.00	21.00	1.00
#000000	3.05	21.00	1.00	21.00
##FFFFFF	6.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059B4

Deuteranopia (green-blind)

#1159AE

Tritanopia (blue-blind)

#665771

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #733eb0;
/* rgb */ color: rgb(115, 62, 176);
/* oklch */ color: oklch(48.8% 0.174 301.6);

Tailwind

colors: {
  custom: {
    50: '#a076c8',
    500: '#733eb0',
    950: '#000000',
  },
}

SCSS

$custom: #733eb0;
$custom-light: #a076c8;
$custom-dark: #000000;

JSON

{
  "hex": "#733eb0",
  "rgb": {
    "r": 115,
    "g": 62,
    "b": 176
  },
  "hsl": {
    "h": 267.895,
    "s": 47.899,
    "l": 46.667
  },
  "oklch": {
    "l": 0.4875,
    "c": 0.1743,
    "h": 301.6
  },
  "luminance": 0.10225
}

Semantic roles & 50–950 ramp

primary

#733EB0

secondary

#A7C387

accent

#D75099

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #733EB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →