#7438B9#7438B9

#7438B9 is a mid, vivid violet. Relative luminance 0.100; OKLCH L 48.8% C 0.192 H 300.7°. Best body text is #FFFFFF at 6.98:1 contrast (WCAG AA passes).

Color values

HEX	#7438B9
RGB	rgb(116, 56, 185)
HSL	hsl(268, 54%, 47%)
HSV	hsv(268, 70%, 73%)
CMYK	cmyk(37.3%, 69.7%, 0%, 27.5%)
CIE-LAB	lab(37.92, 51.33, -58.09)
CIE-LCH	lch(37.92, 77.52, 311.47°)
OKLab	oklab(48.75% 0.0982 -0.1656)
OKLCH	oklch(48.75% 0.192 300.7)
XYZ	xyz(17.3714, 10.0440, 46.9130)
Luminance	0.1004 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7438B9 #7DB938

analogous

#383DB9 #7438B9 #B538B9

triadic

#7438B9 #B97438 #38B974

tetradic

#7438B9 #B9383D #7DB938 #38B9B5

square

#7438B9 #B9383D #7DB938 #38B9B5

split-complementary

#7438B9 #B9B538 #3DB938

monochromatic

#391C5B #572A8A #7438B9 #935FCF #B38EDD

Accessibility & contrast

On white

6.98

#7438B9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#7438B9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7438B9

6.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7438B9	#FFFFFF	#000000	##FFFFFF
##7438B9	1.00	6.98	3.01	6.98
#FFFFFF	6.98	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BD

Deuteranopia (green-blind)

#0058B6

Tritanopia (blue-blind)

#655774

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #7438b9;
/* rgb */ color: rgb(116, 56, 185);
/* oklch */ color: oklch(48.8% 0.192 300.7);

Tailwind

colors: {
  custom: {
    50: '#a273cf',
    500: '#7438b9',
    950: '#000000',
  },
}

SCSS

$custom: #7438b9;
$custom-light: #a273cf;
$custom-dark: #000000;

JSON

{
  "hex": "#7438b9",
  "rgb": {
    "r": 116,
    "g": 56,
    "b": 185
  },
  "hsl": {
    "h": 267.907,
    "s": 53.527,
    "l": 47.255
  },
  "oklch": {
    "l": 0.48753,
    "c": 0.19248,
    "h": 300.7
  },
  "luminance": 0.10044
}

Semantic roles & 50–950 ramp

primary

#7438B9

secondary

#A9C885

accent

#DD4B99

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7438B9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →