#733DAF#733DAF

#733DAF is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.5% C 0.175 H 302.0°. Best body text is #FFFFFF at 6.96:1 contrast (WCAG AA passes).

Color values

HEX	#733DAF
RGB	rgb(115, 61, 175)
HSL	hsl(268, 48%, 46%)
HSV	hsv(268, 65%, 69%)
CMYK	cmyk(34.3%, 65.1%, 0%, 31.4%)
CIE-LAB	lab(37.98, 46.11, -52.08)
CIE-LCH	lch(37.98, 69.56, 311.52°)
OKLab	oklab(48.54% 0.0926 -0.148)
OKLCH	oklch(48.54% 0.175 302)
XYZ	xyz(16.4750, 10.0774, 41.6263)
Luminance	0.1008 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733DAF #79AF3D

analogous

#3D40AF #733DAF #AC3DAF

triadic

#733DAF #AF733D #3DAF73

tetradic

#733DAF #AF3D40 #79AF3D #3DAFAC

square

#733DAF #AF3D40 #79AF3D #3DAFAC

split-complementary

#733DAF #AFAC3D #40AF3D

monochromatic

#371D54 #552D82 #733DAF #9261C8 #B18FD8

Accessibility & contrast

On white

6.96

#733DAF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.02

#733DAF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733DAF

6.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733DAF	#FFFFFF	#000000	##FFFFFF
##733DAF	1.00	6.96	3.02	6.96
#FFFFFF	6.96	1.00	21.00	1.00
#000000	3.02	21.00	1.00	21.00
##FFFFFF	6.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059B3

Deuteranopia (green-blind)

#1159AD

Tritanopia (blue-blind)

#675670

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #733daf;
/* rgb */ color: rgb(115, 61, 175);
/* oklch */ color: oklch(48.5% 0.175 302.0);

Tailwind

colors: {
  custom: {
    50: '#a076c8',
    500: '#733daf',
    950: '#000000',
  },
}

SCSS

$custom: #733daf;
$custom-light: #a076c8;
$custom-dark: #000000;

JSON

{
  "hex": "#733daf",
  "rgb": {
    "r": 115,
    "g": 61,
    "b": 175
  },
  "hsl": {
    "h": 268.421,
    "s": 48.305,
    "l": 46.275
  },
  "oklch": {
    "l": 0.48539,
    "c": 0.17453,
    "h": 302
  },
  "luminance": 0.10077
}

Semantic roles & 50–950 ramp

primary

#733DAF

secondary

#A6C385

accent

#D85097

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #733DAF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →