#7437BB#7437BB

#7437BB is a mid, vivid violet. Relative luminance 0.100; OKLCH L 48.8% C 0.196 H 300.3°. Best body text is #FFFFFF at 6.98:1 contrast (WCAG AA passes).

Color values

HEX	#7437BB
RGB	rgb(116, 55, 187)
HSL	hsl(268, 55%, 47%)
HSV	hsv(268, 71%, 73%)
CMYK	cmyk(38%, 70.6%, 0%, 26.7%)
CIE-LAB	lab(37.90, 52.31, -59.30)
CIE-LCH	lch(37.90, 79.07, 311.42°)
OKLab	oklab(48.79% 0.0988 -0.1691)
OKLCH	oklch(48.79% 0.196 300.3)
XYZ	xyz(17.5361, 10.0331, 48.0168)
Luminance	0.1003 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7437BB #7EBB37

analogous

#373CBB #7437BB #B637BB

triadic

#7437BB #BB7437 #37BB74

tetradic

#7437BB #BB373C #7EBB37 #37BBB6

square

#7437BB #BB373C #7EBB37 #37BBB6

split-complementary

#7437BB #BBB637 #3CBB37

monochromatic

#391B5C #57298C #7437BB #935FD0 #B38EDE

Accessibility & contrast

On white

6.98

#7437BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#7437BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7437BB

6.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7437BB	#FFFFFF	#000000	##FFFFFF
##7437BB	1.00	6.98	3.01	6.98
#FFFFFF	6.98	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BF

Deuteranopia (green-blind)

#0058B8

Tritanopia (blue-blind)

#645775

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #7437bb;
/* rgb */ color: rgb(116, 55, 187);
/* oklch */ color: oklch(48.8% 0.196 300.3);

Tailwind

colors: {
  custom: {
    50: '#a273d0',
    500: '#7437bb',
    950: '#000000',
  },
}

SCSS

$custom: #7437bb;
$custom-light: #a273d0;
$custom-dark: #000000;

JSON

{
  "hex": "#7437bb",
  "rgb": {
    "r": 116,
    "g": 55,
    "b": 187
  },
  "hsl": {
    "h": 267.727,
    "s": 54.545,
    "l": 47.451
  },
  "oklch": {
    "l": 0.48787,
    "c": 0.19588,
    "h": 300.3
  },
  "luminance": 0.10033
}

Semantic roles & 50–950 ramp

primary

#7437BB

secondary

#A9C985

accent

#DE4A9A

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7437BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →