#742996#742996

#742996 is a dark, vivid purple. Relative luminance 0.075; OKLCH L 44.4% C 0.174 H 313.0°. Best body text is #FFFFFF at 8.40:1 contrast (WCAG AA passes).

Color values

HEX#742996
RGBrgb(116, 41, 150)
HSLhsl(281, 57%, 37%)
HSVhsv(281, 73%, 59%)
CMYKcmyk(22.7%, 72.7%, 0%, 41.2%)
CIE-LABlab(32.92, 50.00, -45.19)
CIE-LCHlch(32.92, 67.40, 317.89°)
OKLaboklab(44.39% 0.119 -0.1276)
OKLCHoklch(44.39% 0.174 313)
XYZxyz(13.4994, 7.5013, 29.5850)
Luminance0.0750 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#742996 #4B9629
analogous
#3D2996 #742996 #962982
triadic
#742996 #967429 #299674
tetradic
#742996 #963D29 #4B9629 #298296
square
#742996 #963D29 #4B9629 #298296
split-complementary
#742996 #829629 #29963D
monochromatic
#2A0F36 #4F1C66 #742996 #9936C6 #B265D5

Accessibility & contrast

On white

8.40
#742996 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.50
#742996 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #742996
8.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##742996#FFFFFF#000000##FFFFFF
##7429961.008.402.508.40
#FFFFFF8.401.0021.001.00
#0000002.5021.001.0021.00
##FFFFFF8.401.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004A99
Deuteranopia (green-blind)
#1F4F94
Tritanopia (blue-blind)
#70405D
Achromatopsia (no color)
#4D4D4D

Design tokens & code

CSS
--color: #742996;
/* rgb */ color: rgb(116, 41, 150);
/* oklch */ color: oklch(44.4% 0.174 313.0);
Tailwind
colors: {
  custom: {
    50: '#a06ab5',
    500: '#742996',
    950: '#000000',
  },
}
SCSS
$custom: #742996;
$custom-light: #a06ab5;
$custom-dark: #000000;
JSON
{
  "hex": "#742996",
  "rgb": {
    "r": 116,
    "g": 41,
    "b": 150
  },
  "hsl": {
    "h": 281.284,
    "s": 57.068,
    "l": 37.451
  },
  "oklch": {
    "l": 0.44386,
    "c": 0.17448,
    "h": 313
  },
  "luminance": 0.07501
}

Semantic roles & 50–950 ramp

primary
#742996
secondary
#7CBB60
accent
#E04777
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0711
muted
#7F7A80

Preview Lab

Preview with #742996

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#742996 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva