#963D29#963D29

#963D29 is a mid, vivid red. Relative luminance 0.100; OKLCH L 47.8% C 0.125 H 34.1°. Best body text is #FFFFFF at 7.01:1 contrast (WCAG AA passes).

Color values

HEX	#963D29
RGB	rgb(150, 61, 41)
HSL	hsl(11, 57%, 37%)
HSV	hsv(11, 73%, 59%)
CMYK	cmyk(0%, 59.3%, 72.7%, 41.2%)
CIE-LAB	lab(37.81, 36.12, 30.72)
CIE-LCH	lch(37.81, 47.42, 40.38°)
OKLab	oklab(47.76% 0.1031 0.0699)
OKLCH	oklch(47.76% 0.125 34.1)
XYZ	xyz(14.6481, 9.9836, 3.2531)
Luminance	0.0998 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963D29 #298296

analogous

#96294C #963D29 #967329

triadic

#963D29 #29963D #3D2996

tetradic

#963D29 #4C9629 #298296 #732996

square

#963D29 #4C9629 #298296 #732996

split-complementary

#963D29 #299673 #294C96

monochromatic

#36160F #66291C #963D29 #C65136 #D57965

Accessibility & contrast

On white

7.01

#963D29 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

3.00

#963D29 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #963D29

7.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963D29	#FFFFFF	#000000	##FFFFFF
##963D29	1.00	7.01	3.00	7.01
#FFFFFF	7.01	1.00	21.00	1.00
#000000	3.00	21.00	1.00	21.00
##FFFFFF	7.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#554D27

Deuteranopia (green-blind)

#6B6027

Tritanopia (blue-blind)

#A52A39

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #963d29;
/* rgb */ color: rgb(150, 61, 41);
/* oklch */ color: oklch(47.8% 0.125 34.1);

Tailwind

colors: {
  custom: {
    50: '#bb7663',
    500: '#963d29',
    950: '#000000',
  },
}

SCSS

$custom: #963d29;
$custom-light: #bb7663;
$custom-dark: #000000;

JSON

{
  "hex": "#963d29",
  "rgb": {
    "r": 150,
    "g": 61,
    "b": 41
  },
  "hsl": {
    "h": 11.009,
    "s": 57.068,
    "l": 37.451
  },
  "oklch": {
    "l": 0.4776,
    "c": 0.12457,
    "h": 34.1
  },
  "luminance": 0.09982
}

Semantic roles & 50–950 ramp

primary

#963D29

secondary

#60AABB

accent

#C4E047

background

#FCF7F5

surface

#F8EDEA

border

#D1C8C6

text

#130905

muted

#827B79

Preview Lab

Preview with #963D29

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →