#742840#742840
#742840 is a dark, moderate pink. Relative luminance 0.056; OKLCH L 39.7% C 0.109 H 4.0°. Best body text is #FFFFFF at 9.90:1 contrast (WCAG AA passes).
Color values
| HEX | #742840 |
|---|---|
| RGB | rgb(116, 40, 64) |
| HSL | hsl(341, 49%, 31%) |
| HSV | hsv(341, 66%, 45%) |
| CMYK | cmyk(0%, 65.5%, 44.8%, 54.5%) |
| CIE-LAB | lab(28.38, 35.63, 2.76) |
| CIE-LCH | lch(28.38, 35.73, 4.43°) |
| OKLab | oklab(39.67% 0.1087 0.0075) |
| OKLCH | oklch(39.67% 0.109 4) |
| XYZ | xyz(8.8873, 5.6018, 5.4627) |
| Luminance | 0.0560 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 5.22
Wine (survey)
#80013F
ΔE00 5.40
Merlot
#730039
ΔE00 5.63
Red Purple
#820747
ΔE00 5.95
Bordeaux
#7B002C
ΔE00 6.66
Brownish Purple
#76424E
ΔE00 7.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#742840 #28745C
analogous
#742866 #742840 #743628
triadic
#742840 #407428 #284074
tetradic
#742840 #667428 #28745C #362874
square
#742840 #667428 #28745C #362874
split-complementary
#742840 #287436 #286674
monochromatic
#19090E #461827 #742840 #A23859 #C45376
Accessibility & contrast
On white
9.90
#742840 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.12
#742840 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #742840
9.90:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##742840 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##742840 | 1.00 | 9.90 | 2.12 | 9.90 |
| #FFFFFF | 9.90 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.90 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#373A41
Deuteranopia (green-blind)
#4B483E
Tritanopia (blue-blind)
#7E1F31
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #742840; /* rgb */ color: rgb(116, 40, 64); /* oklch */ color: oklch(39.7% 0.109 4.0);
Tailwind
colors: {
custom: {
50: '#a06674',
500: '#742840',
950: '#000000',
},
}SCSS
$custom: #742840; $custom-light: #a06674; $custom-dark: #000000;
JSON
{
"hex": "#742840",
"rgb": {
"r": 116,
"g": 40,
"b": 64
},
"hsl": {
"h": 341.053,
"s": 48.718,
"l": 30.588
},
"oklch": {
"l": 0.39671,
"c": 0.10897,
"h": 4
},
"luminance": 0.05601
}Semantic roles & 50–950 ramp
primary
#742840
secondary
#52A68B
accent
#D8AD50
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#0F0608
muted
#7F7A7B