#7423BD#7423BD

#7423BD is a mid, highly saturated violet. Relative luminance 0.086; OKLCH L 46.9% C 0.219 H 301.9°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX	#7423BD
RGB	rgb(116, 35, 189)
HSL	hsl(272, 69%, 44%)
HSV	hsv(272, 81%, 74%)
CMYK	cmyk(38.6%, 81.5%, 0%, 25.9%)
CIE-LAB	lab(35.18, 61.03, -64.91)
CIE-LCH	lch(35.18, 89.10, 313.23°)
OKLab	oklab(46.93% 0.1155 -0.1855)
OKLCH	oklch(46.93% 0.219 301.9)
XYZ	xyz(16.9866, 8.5891, 48.8972)
Luminance	0.0859 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7423BD #6CBD23

analogous

#2723BD #7423BD #BD23B9

triadic

#7423BD #BD7423 #23BD74

tetradic

#7423BD #BD2723 #6CBD23 #23B9BD

square

#7423BD #BD2723 #6CBD23 #23B9BD

split-complementary

#7423BD #B9BD23 #23BD27

monochromatic

#351056 #541989 #7423BD #9341DC #B075E5

Accessibility & contrast

On white

7.73

#7423BD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.72

#7423BD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7423BD

7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7423BD	#FFFFFF	#000000	##FFFFFF
##7423BD	1.00	7.73	2.72	7.73
#FFFFFF	7.73	1.00	21.00	1.00
#000000	2.72	21.00	1.00	21.00
##FFFFFF	7.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052C1

Deuteranopia (green-blind)

#0052BA

Tritanopia (blue-blind)

#644E72

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #7423bd;
/* rgb */ color: rgb(116, 35, 189);
/* oklch */ color: oklch(46.9% 0.219 301.9);

Tailwind

colors: {
  custom: {
    50: '#a369d2',
    500: '#7423bd',
    950: '#000000',
  },
}

SCSS

$custom: #7423bd;
$custom-light: #a369d2;
$custom-dark: #000000;

JSON

{
  "hex": "#7423bd",
  "rgb": {
    "r": 116,
    "g": 35,
    "b": 189
  },
  "hsl": {
    "h": 271.558,
    "s": 68.75,
    "l": 43.922
  },
  "oklch": {
    "l": 0.46926,
    "c": 0.21851,
    "h": 301.9
  },
  "luminance": 0.08589
}

Semantic roles & 50–950 ramp

primary

#7423BD

secondary

#9BCD6F

accent

#EC3C8F

background

#FAF6FD

surface

#F4EBFA

border

#CEC6D3

text

#100714

muted

#7F7A83

Preview Lab

Preview with #7423BD

Body copy rendered with the generated semantic roles for this colour.

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