#740F3B#740F3B

#740F3B is a dark, vivid pink. Relative luminance 0.044; OKLCH L 37.0% C 0.137 H 1.3°. Best body text is #FFFFFF at 11.21:1 contrast (WCAG AA passes).

Color values

HEX	#740F3B
RGB	rgb(116, 15, 59)
HSL	hsl(334, 77%, 26%)
HSV	hsv(334, 87%, 45%)
CMYK	cmyk(0%, 87.1%, 49.1%, 54.5%)
CIE-LAB	lab(24.86, 44.47, 1.05)
CIE-LCH	lch(24.86, 44.48, 1.35°)
OKLab	oklab(37.02% 0.1367 0.0032)
OKLCH	oklch(37.02% 0.137 1.3)
XYZ	xyz(8.1634, 4.3716, 4.5508)
Luminance	0.0437 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#740F3B #0F7448

analogous

#740F6D #740F3B #74150F

triadic

#740F3B #3B740F #0F3B74

tetradic

#740F3B #6D740F #0F7448 #150F74

square

#740F3B #6D740F #0F7448 #150F74

split-complementary

#740F3B #0F7415 #0F6D74

monochromatic

#1B040E #3E081F #740F3B #AA1657 #E01D72

Accessibility & contrast

On white

11.21

#740F3B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.87

#740F3B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #740F3B

11.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##740F3B	#FFFFFF	#000000	##FFFFFF
##740F3B	1.00	11.21	1.87	11.21
#FFFFFF	11.21	1.00	21.00	1.00
#000000	1.87	21.00	1.00	21.00
##FFFFFF	11.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A2F3C

Deuteranopia (green-blind)

#444239

Tritanopia (blue-blind)

#7F0024

Achromatopsia (no color)

#3B3B3B

Design tokens & code

CSS

--color: #740f3b;
/* rgb */ color: rgb(116, 15, 59);
/* oklch */ color: oklch(37.0% 0.137 1.3);

Tailwind

colors: {
  custom: {
    50: '#a15b70',
    500: '#740f3b',
    950: '#000000',
  },
}

SCSS

$custom: #740f3b;
$custom-light: #a15b70;
$custom-dark: #000000;

JSON

{
  "hex": "#740f3b",
  "rgb": {
    "r": 116,
    "g": 15,
    "b": 59
  },
  "hsl": {
    "h": 333.861,
    "s": 77.099,
    "l": 25.686
  },
  "oklch": {
    "l": 0.37021,
    "c": 0.13674,
    "h": 1.3
  },
  "luminance": 0.0437
}

Semantic roles & 50–950 ramp

primary

#740F3B

secondary

#33AC77

accent

#F4A034

background

#FAF5F6

surface

#F4E9EC

border

#CEC5C7

text

#100407

muted

#7F797A

Preview Lab

Preview with #740F3B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →