#740F10#740F10
#740F10 is a dark, vivid red. Relative luminance 0.041; OKLCH L 36.1% C 0.134 H 26.9°. Best body text is #FFFFFF at 11.55:1 contrast (WCAG AA passes).
Color values
| HEX | #740F10 |
|---|---|
| RGB | rgb(116, 15, 16) |
| HSL | hsl(359, 77%, 26%) |
| HSV | hsv(359, 87%, 45%) |
| CMYK | cmyk(0%, 87.1%, 86.2%, 54.5%) |
| CIE-LAB | lab(23.98, 41.83, 28.65) |
| CIE-LCH | lch(23.98, 50.71, 34.41°) |
| OKLab | oklab(36.08% 0.1197 0.0608) |
| OKLCH | oklch(36.08% 0.134 26.9) |
| XYZ | xyz(7.4678, 4.0933, 0.8870) |
| Luminance | 0.0409 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Blood
#770001
ΔE00 2.66
Reddy Brown
#6E1005
ΔE00 2.72
Rosewood
#65000B
ΔE00 3.85
Maroon
#800000
ΔE00 4.00
Dark Red
#840000
ΔE00 4.64
Crimson (survey)
#8C000F
ΔE00 4.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#740F10 #0F7473
analogous
#740F42 #740F10 #74400F
triadic
#740F10 #10740F #0F1074
tetradic
#740F10 #42740F #0F7473 #400F74
square
#740F10 #42740F #0F7473 #400F74
split-complementary
#740F10 #0F7440 #0F4274
monochromatic
#1B0404 #3E0809 #740F10 #AA1617 #E01D1F
Accessibility & contrast
On white
11.55
#740F10 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.82
#740F10 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #740F10
11.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##740F10 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##740F10 | 1.00 | 11.55 | 1.82 | 11.55 |
| #FFFFFF | 11.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#312B0E
Deuteranopia (green-blind)
#49410A
Tritanopia (blue-blind)
#810011
Achromatopsia (no color)
#393939
Design tokens & code
CSS
--color: #740f10; /* rgb */ color: rgb(116, 15, 16); /* oklch */ color: oklch(36.1% 0.134 26.9);
Tailwind
colors: {
custom: {
50: '#a55a4f',
500: '#740f10',
950: '#000000',
},
}SCSS
$custom: #740f10; $custom-light: #a55a4f; $custom-dark: #000000;
JSON
{
"hex": "#740f10",
"rgb": {
"r": 116,
"g": 15,
"b": 16
},
"hsl": {
"h": 359.406,
"s": 77.099,
"l": 25.686
},
"oklch": {
"l": 0.36082,
"c": 0.13425,
"h": 26.9
},
"luminance": 0.04092
}Semantic roles & 50–950 ramp
primary
#740F10
secondary
#33ACAA
accent
#F4F234
background
#FBF5F4
surface
#F6E9E7
border
#D0C5C3
text
#110402
muted
#807978