#73541B#73541B

#73541B is a mid, moderate orange. Relative luminance 0.101; OKLCH L 46.8% C 0.083 H 79.0°. Best body text is #FFFFFF at 6.97:1 contrast (WCAG AA passes).

Color values

HEX	#73541B
RGB	rgb(115, 84, 27)
HSL	hsl(39, 62%, 28%)
HSV	hsv(39, 77%, 45%)
CMYK	cmyk(0%, 27%, 76.5%, 54.9%)
CIE-LAB	lab(37.96, 6.86, 36.73)
CIE-LCH	lch(37.96, 37.36, 79.41°)
OKLab	oklab(46.77% 0.0158 0.0816)
OKLCH	oklch(46.77% 0.083 79)
XYZ	xyz(10.4391, 10.0654, 2.4297)
Luminance	0.1007 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73541B #1B3A73

analogous

#73281B #73541B #66731B

triadic

#73541B #1B7354 #541B73

tetradic

#73541B #1B7328 #1B3A73 #731B66

square

#73541B #1B7328 #1B3A73 #731B66

split-complementary

#73541B #1B6673 #281B73

monochromatic

#191206 #41300F #73541B #A57827 #D09B38

Accessibility & contrast

On white

6.97

#73541B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#73541B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #73541B

6.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73541B	#FFFFFF	#000000	##FFFFFF
##73541B	1.00	6.97	3.01	6.97
#FFFFFF	6.97	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605513

Deuteranopia (green-blind)

#675C1D

Tritanopia (blue-blind)

#7D4B48

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #73541b;
/* rgb */ color: rgb(115, 84, 27);
/* oklch */ color: oklch(46.8% 0.083 79.0);

Tailwind

colors: {
  custom: {
    50: '#9f835b',
    500: '#73541b',
    950: '#000000',
  },
}

SCSS

$custom: #73541b;
$custom-light: #9f835b;
$custom-dark: #000000;

JSON

{
  "hex": "#73541b",
  "rgb": {
    "r": 115,
    "g": 84,
    "b": 27
  },
  "hsl": {
    "h": 38.864,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.46769,
    "c": 0.08309,
    "h": 79
  },
  "luminance": 0.10065
}

Semantic roles & 50–950 ramp

primary

#73541B

secondary

#4266A8

accent

#7CE543

background

#FAF8F5

surface

#F4EFE9

border

#CECAC5

text

#0F0A04

muted

#7F7C79

Preview Lab

Preview with #73541B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →