#724FAC#724FAC

#724FAC is a mid, vivid violet. Relative luminance 0.121; OKLCH L 51.0% C 0.144 H 298.5°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).

Color values

HEX	#724FAC
RGB	rgb(114, 79, 172)
HSL	hsl(263, 37%, 49%)
HSV	hsv(263, 54%, 67%)
CMYK	cmyk(33.7%, 54.1%, 0%, 32.5%)
CIE-LAB	lab(41.45, 35.07, -44.74)
CIE-LCH	lch(41.45, 56.85, 308.10°)
OKLab	oklab(50.99% 0.0688 -0.1264)
OKLCH	oklch(50.99% 0.144 298.5)
XYZ	xyz(17.1800, 12.1478, 40.4614)
Luminance	0.1215 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724FAC #89AC4F

analogous

#4F5AAC #724FAC #A14FAC

triadic

#724FAC #AC724F #4FAC72

tetradic

#724FAC #AC4F5A #89AC4F #4FACA1

square

#724FAC #AC4F5A #89AC4F #4FACA1

split-complementary

#724FAC #ACA14F #5AAC4F

monochromatic

#3A2858 #563C82 #724FAC #9377C1 #B4A1D4

Accessibility & contrast

On white

6.12

#724FAC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#724FAC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724FAC

6.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724FAC	#FFFFFF	#000000	##FFFFFF
##724FAC	1.00	6.12	3.43	6.12
#FFFFFF	6.12	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A62AF

Deuteranopia (green-blind)

#3561AA

Tritanopia (blue-blind)

#666176

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #724fac;
/* rgb */ color: rgb(114, 79, 172);
/* oklch */ color: oklch(51.0% 0.144 298.5);

Tailwind

colors: {
  custom: {
    50: '#9e81c5',
    500: '#724fac',
    950: '#000000',
  },
}

SCSS

$custom: #724fac;
$custom-light: #9e81c5;
$custom-dark: #000000;

JSON

{
  "hex": "#724fac",
  "rgb": {
    "r": 114,
    "g": 79,
    "b": 172
  },
  "hsl": {
    "h": 262.581,
    "s": 37.052,
    "l": 49.216
  },
  "oklch": {
    "l": 0.50987,
    "c": 0.14394,
    "h": 298.5
  },
  "luminance": 0.12148
}

Semantic roles & 50–950 ramp

primary

#724FAC

secondary

#B1C196

accent

#CD5BA2

background

#F9F7FC

surface

#F2EEF8

border

#CCC9D1

text

#0F0A13

muted

#7E7C82

Preview Lab

Preview with #724FAC

Body copy rendered with the generated semantic roles for this colour.

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