#7349BF#7349BF

#7349BF is a mid, vivid violet. Relative luminance 0.122; OKLCH L 51.4% C 0.177 H 296.0°. Best body text is #FFFFFF at 6.11:1 contrast (WCAG AA passes).

Color values

HEX	#7349BF
RGB	rgb(115, 73, 191)
HSL	hsl(261, 48%, 52%)
HSV	hsv(261, 62%, 75%)
CMYK	cmyk(39.8%, 61.8%, 0%, 25.1%)
CIE-LAB	lab(41.49, 43.82, -55.84)
CIE-LCH	lch(41.49, 70.98, 308.12°)
OKLab	oklab(51.43% 0.0775 -0.159)
OKLCH	oklch(51.43% 0.177 296)
XYZ	xyz(18.8543, 12.1711, 50.6360)
Luminance	0.1217 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7349BF #95BF49

analogous

#495ABF #7349BF #AE49BF

triadic

#7349BF #BF7349 #49BF73

tetradic

#7349BF #BF495A #95BF49 #49BFAE

square

#7349BF #BF495A #95BF49 #49BFAE

split-complementary

#7349BF #BFAE49 #5ABF49

monochromatic

#3D2569 #573596 #7349BF #9676CF #B9A4DF

Accessibility & contrast

On white

6.11

#7349BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#7349BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7349BF

6.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7349BF	#FFFFFF	#000000	##FFFFFF
##7349BF	1.00	6.11	3.43	6.11
#FFFFFF	6.11	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0063C3

Deuteranopia (green-blind)

#0560BC

Tritanopia (blue-blind)

#60637D

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #7349bf;
/* rgb */ color: rgb(115, 73, 191);
/* oklch */ color: oklch(51.4% 0.177 296.0);

Tailwind

colors: {
  custom: {
    50: '#a07ed3',
    500: '#7349bf',
    950: '#000000',
  },
}

SCSS

$custom: #7349bf;
$custom-light: #a07ed3;
$custom-dark: #000000;

JSON

{
  "hex": "#7349bf",
  "rgb": {
    "r": 115,
    "g": 73,
    "b": 191
  },
  "hsl": {
    "h": 261.356,
    "s": 47.967,
    "l": 51.765
  },
  "oklch": {
    "l": 0.51433,
    "c": 0.17688,
    "h": 296
  },
  "luminance": 0.12172
}

Semantic roles & 50–950 ramp

primary

#7349BF

secondary

#B9CC98

accent

#D850A7

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #7349BF

Body copy rendered with the generated semantic roles for this colour.

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