#733F97#733F97

#733F97 is a mid, vivid violet. Relative luminance 0.094; OKLCH L 47.2% C 0.144 H 309.2°. Best body text is #FFFFFF at 7.27:1 contrast (WCAG AA passes).

Color values

HEX	#733F97
RGB	rgb(115, 63, 151)
HSL	hsl(275, 41%, 42%)
HSV	hsv(275, 58%, 59%)
CMYK	cmyk(23.8%, 58.3%, 0%, 40.8%)
CIE-LAB	lab(36.81, 39.13, -39.57)
CIE-LCH	lch(36.81, 55.65, 314.68°)
OKLab	oklab(47.18% 0.0908 -0.1113)
OKLCH	oklch(47.18% 0.144 309.2)
XYZ	xyz(14.4326, 9.4345, 30.3329)
Luminance	0.0943 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733F97 #63973F

analogous

#473F97 #733F97 #973F8F

triadic

#733F97 #97733F #3F9773

tetradic

#733F97 #97473F #63973F #3F8F97

square

#733F97 #97473F #63973F #3F8F97

split-complementary

#733F97 #8F973F #3F9747

monochromatic

#311B41 #522D6C #733F97 #9259BA #AF85CC

Accessibility & contrast

On white

7.27

#733F97 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.89

#733F97 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733F97

7.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733F97	#FFFFFF	#000000	##FFFFFF
##733F97	1.00	7.27	2.89	7.27
#FFFFFF	7.27	1.00	21.00	1.00
#000000	2.89	21.00	1.00	21.00
##FFFFFF	7.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#21549A

Deuteranopia (green-blind)

#355795

Tritanopia (blue-blind)

#6E4F65

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #733f97;
/* rgb */ color: rgb(115, 63, 151);
/* oklch */ color: oklch(47.2% 0.144 309.2);

Tailwind

colors: {
  custom: {
    50: '#9e76b6',
    500: '#733f97',
    950: '#000000',
  },
}

SCSS

$custom: #733f97;
$custom-light: #9e76b6;
$custom-dark: #000000;

JSON

{
  "hex": "#733f97",
  "rgb": {
    "r": 115,
    "g": 63,
    "b": 151
  },
  "hsl": {
    "h": 275.455,
    "s": 41.121,
    "l": 41.961
  },
  "oklch": {
    "l": 0.47184,
    "c": 0.14361,
    "h": 309.2
  },
  "luminance": 0.09434
}

Semantic roles & 50–950 ramp

primary

#733F97

secondary

#94B67C

accent

#D15789

background

#F9F7FB

surface

#F2EDF6

border

#CCC8D0

text

#0F0911

muted

#7E7B80

Preview Lab

Preview with #733F97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →