#733BBD#733BBD

#733BBD is a mid, vivid violet. Relative luminance 0.104; OKLCH L 49.3% C 0.193 H 298.8°. Best body text is #FFFFFF at 6.80:1 contrast (WCAG AA passes).

Color values

HEX	#733BBD
RGB	rgb(115, 59, 189)
HSL	hsl(266, 52%, 49%)
HSV	hsv(266, 69%, 74%)
CMYK	cmyk(39.2%, 68.8%, 0%, 25.9%)
CIE-LAB	lab(38.63, 50.67, -59.29)
CIE-LCH	lch(38.63, 77.99, 310.52°)
OKLab	oklab(49.33% 0.093 -0.1691)
OKLCH	oklch(49.33% 0.193 298.8)
XYZ	xyz(17.8172, 10.4467, 49.2119)
Luminance	0.1045 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733BBD #85BD3B

analogous

#3B44BD #733BBD #B43BBD

triadic

#733BBD #BD733B #3BBD73

tetradic

#733BBD #BD3B44 #85BD3B #3BBDB4

square

#733BBD #BD3B44 #85BD3B #3BBDB4

split-complementary

#733BBD #BDB43B #44BD3B

monochromatic

#3A1E60 #572C8E #733BBD #9366CF #B495DE

Accessibility & contrast

On white

6.80

#733BBD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.09

#733BBD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733BBD

6.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733BBD	#FFFFFF	#000000	##FFFFFF
##733BBD	1.00	6.80	3.09	6.80
#FFFFFF	6.80	1.00	21.00	1.00
#000000	3.09	21.00	1.00	21.00
##FFFFFF	6.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BC1

Deuteranopia (green-blind)

#005ABA

Tritanopia (blue-blind)

#625A77

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #733bbd;
/* rgb */ color: rgb(115, 59, 189);
/* oklch */ color: oklch(49.3% 0.193 298.8);

Tailwind

colors: {
  custom: {
    50: '#a175d2',
    500: '#733bbd',
    950: '#000000',
  },
}

SCSS

$custom: #733bbd;
$custom-light: #a175d2;
$custom-dark: #000000;

JSON

{
  "hex": "#733bbd",
  "rgb": {
    "r": 115,
    "g": 59,
    "b": 189
  },
  "hsl": {
    "h": 265.846,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.49329,
    "c": 0.19305,
    "h": 298.8
  },
  "luminance": 0.10447
}

Semantic roles & 50–950 ramp

primary

#733BBD

secondary

#AEC98B

accent

#DC4C9E

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#0F0914

muted

#7F7B83

Preview Lab

Preview with #733BBD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →