#73294C#73294C

#73294C is a dark, moderate pink. Relative luminance 0.058; OKLCH L 40.1% C 0.111 H 353.9°. Best body text is #FFFFFF at 9.76:1 contrast (WCAG AA passes).

Color values

HEX	#73294C
RGB	rgb(115, 41, 76)
HSL	hsl(332, 47%, 31%)
HSV	hsv(332, 64%, 45%)
CMYK	cmyk(0%, 64.3%, 33.9%, 54.9%)
CIE-LAB	lab(28.78, 36.28, -4.64)
CIE-LCH	lch(28.78, 36.58, 352.71°)
OKLab	oklab(40.06% 0.1105 -0.0118)
OKLCH	oklch(40.06% 0.111 353.9)
XYZ	xyz(9.1681, 5.7535, 7.4638)
Luminance	0.0575 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73294C #297350

analogous

#732971 #73294C #732B29

triadic

#73294C #4C7329 #294C73

tetradic

#73294C #717329 #297350 #2B2973

square

#73294C #717329 #297350 #2B2973

split-complementary

#73294C #29732B #297173

monochromatic

#190910 #46192E #73294C #A0396A #C25488

Accessibility & contrast

On white

9.76

#73294C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#73294C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73294C

9.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73294C	#FFFFFF	#000000	##FFFFFF
##73294C	1.00	9.76	2.15	9.76
#FFFFFF	9.76	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#343B4D

Deuteranopia (green-blind)

#48494A

Tritanopia (blue-blind)

#7C2437

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #73294c;
/* rgb */ color: rgb(115, 41, 76);
/* oklch */ color: oklch(40.1% 0.111 353.9);

Tailwind

colors: {
  custom: {
    50: '#9e677e',
    500: '#73294c',
    950: '#000000',
  },
}

SCSS

$custom: #73294c;
$custom-light: #9e677e;
$custom-dark: #000000;

JSON

{
  "hex": "#73294c",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 76
  },
  "hsl": {
    "h": 331.622,
    "s": 47.436,
    "l": 30.588
  },
  "oklch": {
    "l": 0.40062,
    "c": 0.11117,
    "h": 353.9
  },
  "luminance": 0.05753
}

Semantic roles & 50–950 ramp

primary

#73294C

secondary

#53A57E

accent

#D79851

background

#FAF6F7

surface

#F3EBEE

border

#CDC6C9

text

#0F0609

muted

#7F7A7B

Preview Lab

Preview with #73294C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →