#73264A#73264A
#73264A is a dark, moderate pink. Relative luminance 0.055; OKLCH L 39.6% C 0.115 H 354.7°. Best body text is #FFFFFF at 9.98:1 contrast (WCAG AA passes).
Color values
| HEX | #73264A |
|---|---|
| RGB | rgb(115, 38, 74) |
| HSL | hsl(332, 50%, 30%) |
| HSV | hsv(332, 67%, 45%) |
| CMYK | cmyk(0%, 67%, 35.7%, 54.9%) |
| CIE-LAB | lab(28.18, 37.44, -4.21) |
| CIE-LCH | lch(28.18, 37.68, 353.59°) |
| OKLab | oklab(39.6% 0.1143 -0.0106) |
| OKLCH | oklch(39.6% 0.115 354.7) |
| XYZ | xyz(8.9999, 5.5265, 7.0700) |
| Luminance | 0.0553 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 4.66
Merlot
#730039
ΔE00 5.49
Wine (survey)
#80013F
ΔE00 5.49
Velvet
#750851
ΔE00 5.79
Reddish Purple
#910951
ΔE00 6.30
Mulberry
#920A4E
ΔE00 6.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73264A #26734F
analogous
#732671 #73264A #732826
triadic
#73264A #4A7326 #264A73
tetradic
#73264A #717326 #26734F #282673
square
#73264A #717326 #26734F #282673
split-complementary
#73264A #267328 #267173
monochromatic
#17080F #45172C #73264A #A13568 #C54F86
Accessibility & contrast
On white
9.98
#73264A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.11
#73264A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73264A
9.98:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73264A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73264A | 1.00 | 9.98 | 2.11 | 9.98 |
| #FFFFFF | 9.98 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.11 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.98 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323A4B
Deuteranopia (green-blind)
#484848
Tritanopia (blue-blind)
#7C2035
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #73264a; /* rgb */ color: rgb(115, 38, 74); /* oklch */ color: oklch(39.6% 0.115 354.7);
Tailwind
colors: {
custom: {
50: '#9f667c',
500: '#73264a',
950: '#000000',
},
}SCSS
$custom: #73264a; $custom-light: #9f667c; $custom-dark: #000000;
JSON
{
"hex": "#73264a",
"rgb": {
"r": 115,
"g": 38,
"b": 74
},
"hsl": {
"h": 331.948,
"s": 50.327,
"l": 30
},
"oklch": {
"l": 0.39596,
"c": 0.1148,
"h": 354.7
},
"luminance": 0.05525
}Semantic roles & 50–950 ramp
primary
#73264A
secondary
#4FA67D
accent
#DA984E
background
#FAF6F7
surface
#F3EBEE
border
#CDC6C9
text
#0F0609
muted
#7F7A7B