#73251C#73251C
#73251C is a dark, moderate red. Relative luminance 0.051; OKLCH L 38.3% C 0.112 H 29.7°. Best body text is #FFFFFF at 10.45:1 contrast (WCAG AA passes).
Color values
| HEX | #73251C |
|---|---|
| RGB | rgb(115, 37, 28) |
| HSL | hsl(6, 61%, 28%) |
| HSV | hsv(6, 76%, 45%) |
| CMYK | cmyk(0%, 67.8%, 75.7%, 54.9%) |
| CIE-LAB | lab(26.88, 33.75, 24.39) |
| CIE-LCH | lch(26.88, 41.64, 35.86°) |
| OKLab | oklab(38.26% 0.0971 0.0553) |
| OKLCH | oklch(38.26% 0.112 29.7) |
| XYZ | xyz(7.9423, 5.0529, 1.6555) |
| Luminance | 0.0505 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.55
Blood
#770001
ΔE00 5.57
Maroon
#800000
ΔE00 6.18
Indian Red
#850E04
ΔE00 6.18
Rosewood
#65000B
ΔE00 6.31
Crimson (survey)
#8C000F
ΔE00 6.38
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73251C #1C6A73
analogous
#731C3E #73251C #73501C
triadic
#73251C #1C7325 #251C73
tetradic
#73251C #3E731C #1C6A73 #501C73
square
#73251C #3E731C #1C6A73 #501C73
split-complementary
#73251C #1C7350 #1C3E73
monochromatic
#190806 #421510 #73251C #A43528 #CF4A3A
Accessibility & contrast
On white
10.45
#73251C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#73251C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73251C
10.45:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73251C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73251C | 1.00 | 10.45 | 2.01 | 10.45 |
| #FFFFFF | 10.45 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.45 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B351B
Deuteranopia (green-blind)
#4E4619
Tritanopia (blue-blind)
#7F1123
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #73251c; /* rgb */ color: rgb(115, 37, 28); /* oklch */ color: oklch(38.3% 0.112 29.7);
Tailwind
colors: {
custom: {
50: '#a26458',
500: '#73251c',
950: '#000000',
},
}SCSS
$custom: #73251c; $custom-light: #a26458; $custom-dark: #000000;
JSON
{
"hex": "#73251c",
"rgb": {
"r": 115,
"g": 37,
"b": 28
},
"hsl": {
"h": 6.207,
"s": 60.839,
"l": 28.039
},
"oklch": {
"l": 0.3826,
"c": 0.11175,
"h": 29.7
},
"luminance": 0.05052
}Semantic roles & 50–950 ramp
primary
#73251C
secondary
#439DA7
accent
#D3E444
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78