#7323BB#7323BB

#7323BB is a mid, highly saturated violet. Relative luminance 0.084; OKLCH L 46.6% C 0.216 H 302.0°. Best body text is #FFFFFF at 7.82:1 contrast (WCAG AA passes).

Color values

HEX	#7323BB
RGB	rgb(115, 35, 187)
HSL	hsl(272, 68%, 44%)
HSV	hsv(272, 81%, 73%)
CMYK	cmyk(38.5%, 81.3%, 0%, 26.7%)
CIE-LAB	lab(34.87, 60.43, -64.25)
CIE-LCH	lch(34.87, 88.20, 313.25°)
OKLab	oklab(46.63% 0.1147 -0.1835)
OKLCH	oklch(46.63% 0.216 302)
XYZ	xyz(16.6387, 8.4347, 47.7555)
Luminance	0.0843 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7323BB #6BBB23

analogous

#2723BB #7323BB #BB23B7

triadic

#7323BB #BB7323 #23BB73

tetradic

#7323BB #BB2723 #6BBB23 #23B7BB

square

#7323BB #BB2723 #6BBB23 #23B7BB

split-complementary

#7323BB #B7BB23 #23BB27

monochromatic

#341054 #531987 #7323BB #9240DB #AF74E5

Accessibility & contrast

On white

7.82

#7323BB on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.69

#7323BB on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7323BB

7.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7323BB	#FFFFFF	#000000	##FFFFFF
##7323BB	1.00	7.82	2.69	7.82
#FFFFFF	7.82	1.00	21.00	1.00
#000000	2.69	21.00	1.00	21.00
##FFFFFF	7.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051BF

Deuteranopia (green-blind)

#0051B8

Tritanopia (blue-blind)

#634E70

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #7323bb;
/* rgb */ color: rgb(115, 35, 187);
/* oklch */ color: oklch(46.6% 0.216 302.0);

Tailwind

colors: {
  custom: {
    50: '#a269d1',
    500: '#7323bb',
    950: '#000000',
  },
}

SCSS

$custom: #7323bb;
$custom-light: #a269d1;
$custom-dark: #000000;

JSON

{
  "hex": "#7323bb",
  "rgb": {
    "r": 115,
    "g": 35,
    "b": 187
  },
  "hsl": {
    "h": 271.579,
    "s": 68.468,
    "l": 43.529
  },
  "oklch": {
    "l": 0.4663,
    "c": 0.21643,
    "h": 302
  },
  "luminance": 0.08435
}

Semantic roles & 50–950 ramp

primary

#7323BB

secondary

#9ACC6E

accent

#EB3C8F

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100714

muted

#7F7A82

Preview Lab

Preview with #7323BB

Body copy rendered with the generated semantic roles for this colour.

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