#731F28#731F28

#731F28 is a dark, moderate red. Relative luminance 0.048; OKLCH L 37.7% C 0.117 H 18.9°. Best body text is #FFFFFF at 10.74:1 contrast (WCAG AA passes).

Color values

HEX#731F28
RGBrgb(115, 31, 40)
HSLhsl(354, 58%, 29%)
HSVhsv(354, 73%, 45%)
CMYKcmyk(0%, 73%, 65.2%, 54.9%)
CIE-LABlab(26.10, 37.16, 15.65)
CIE-LCHlch(26.10, 40.32, 22.84°)
OKLaboklab(37.73% 0.1105 0.0378)
OKLCHoklch(37.73% 0.117 18.9)
XYZxyz(7.9440, 4.7791, 2.5112)
Luminance0.0478 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731F28 #1F736A
analogous
#731F52 #731F28 #73401F
triadic
#731F28 #28731F #1F2873
tetradic
#731F28 #52731F #1F736A #401F73
square
#731F28 #52731F #1F736A #401F73
split-complementary
#731F28 #1F7340 #1F5273
monochromatic
#180608 #431217 #731F28 #A32C39 #CC4150

Accessibility & contrast

On white

10.74
#731F28 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.96
#731F28 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731F28
10.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731F28#FFFFFF#000000##FFFFFF
##731F281.0010.741.9610.74
#FFFFFF10.741.0021.001.00
#0000001.9621.001.0021.00
##FFFFFF10.741.0021.001.00

Color blindness preview

Protanopia (red-blind)
#353328
Deuteranopia (green-blind)
#4B4426
Tritanopia (blue-blind)
#7E0823
Achromatopsia (no color)
#3E3E3E

Design tokens & code

CSS
--color: #731f28;
/* rgb */ color: rgb(115, 31, 40);
/* oklch */ color: oklch(37.7% 0.117 18.9);
Tailwind
colors: {
  custom: {
    50: '#a16161',
    500: '#731f28',
    950: '#000000',
  },
}
SCSS
$custom: #731f28;
$custom-light: #a16161;
$custom-dark: #000000;
JSON
{
  "hex": "#731f28",
  "rgb": {
    "r": 115,
    "g": 31,
    "b": 40
  },
  "hsl": {
    "h": 353.571,
    "s": 57.534,
    "l": 28.627
  },
  "oklch": {
    "l": 0.37734,
    "c": 0.11679,
    "h": 18.9
  },
  "luminance": 0.04778
}

Semantic roles & 50–950 ramp

primary
#731F28
secondary
#47A79D
accent
#E1D047
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100505
muted
#7F7979

Preview Lab

Preview with #731F28

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731F28 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva