#731E29#731E29
#731E29 is a dark, moderate red. Relative luminance 0.047; OKLCH L 37.6% C 0.118 H 17.7°. Best body text is #FFFFFF at 10.79:1 contrast (WCAG AA passes).
Color values
| HEX | #731E29 |
|---|---|
| RGB | rgb(115, 30, 41) |
| HSL | hsl(352, 59%, 28%) |
| HSV | hsv(352, 74%, 45%) |
| CMYK | cmyk(0%, 73.9%, 64.3%, 54.9%) |
| CIE-LAB | lab(25.96, 37.65, 14.81) |
| CIE-LCH | lch(25.96, 40.46, 21.47°) |
| OKLab | oklab(37.64% 0.1123 0.0359) |
| OKLCH | oklch(37.64% 0.118 17.7) |
| XYZ | xyz(7.9355, 4.7346, 2.5934) |
| Luminance | 0.0473 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 3.38
Burgundy
#800020
ΔE00 4.27
Wine
#722F37
ΔE00 4.32
Claret
#680018
ΔE00 4.73
Bordeaux
#7B002C
ΔE00 4.81
Maroon (survey)
#650021
ΔE00 5.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731E29 #1E7368
analogous
#731E53 #731E29 #733D1E
triadic
#731E29 #29731E #1E2973
tetradic
#731E29 #53731E #1E7368 #3D1E73
square
#731E29 #53731E #1E7368 #3D1E73
split-complementary
#731E29 #1E733D #1E5373
monochromatic
#180609 #421118 #731E29 #A42B3A #CD3F51
Accessibility & contrast
On white
10.79
#731E29 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.95
#731E29 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731E29
10.79:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731E29 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731E29 | 1.00 | 10.79 | 1.95 | 10.79 |
| #FFFFFF | 10.79 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.79 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#353229
Deuteranopia (green-blind)
#4A4427
Tritanopia (blue-blind)
#7E0623
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #731e29; /* rgb */ color: rgb(115, 30, 41); /* oklch */ color: oklch(37.6% 0.118 17.7);
Tailwind
colors: {
custom: {
50: '#a16162',
500: '#731e29',
950: '#000000',
},
}SCSS
$custom: #731e29; $custom-light: #a16162; $custom-dark: #000000;
JSON
{
"hex": "#731e29",
"rgb": {
"r": 115,
"g": 30,
"b": 41
},
"hsl": {
"h": 352.235,
"s": 58.621,
"l": 28.431
},
"oklch": {
"l": 0.37643,
"c": 0.11789,
"h": 17.7
},
"luminance": 0.04733
}Semantic roles & 50–950 ramp
primary
#731E29
secondary
#46A79A
accent
#E2CE46
background
#FAF5F5
surface
#F4EAEA
border
#CEC6C6
text
#100505
muted
#7F7979