#731E53#731E53
#731E53 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.1% C 0.131 H 346.6°. Best body text is #FFFFFF at 10.30:1 contrast (WCAG AA passes).
Color values
| HEX | #731E53 |
|---|---|
| RGB | rgb(115, 30, 83) |
| HSL | hsl(323, 59%, 28%) |
| HSV | hsv(323, 74%, 45%) |
| CMYK | cmyk(0%, 73.9%, 27.8%, 54.9%) |
| CIE-LAB | lab(27.29, 42.09, -11.52) |
| CIE-LCH | lch(27.29, 43.64, 344.70°) |
| OKLab | oklab(39.06% 0.1277 -0.0305) |
| OKLCH | oklch(39.06% 0.131 346.6) |
| XYZ | xyz(9.0962, 5.1989, 8.7064) |
| Luminance | 0.0520 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.56
Rich Purple
#720058
ΔE00 4.38
Red Purple
#820747
ΔE00 5.58
Grape
#6C3461
ΔE00 5.73
Grape Purple
#5D1451
ΔE00 5.87
Plum (survey)
#580F41
ΔE00 6.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731E53 #1E733E
analogous
#681E73 #731E53 #731E28
triadic
#731E53 #53731E #1E5373
tetradic
#731E53 #73681E #1E733E #1E2873
square
#731E53 #73681E #1E733E #1E2873
split-complementary
#731E53 #28731E #1E7368
monochromatic
#180612 #421130 #731E53 #A42B76 #CD3F97
Accessibility & contrast
On white
10.30
#731E53 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#731E53 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731E53
10.30:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731E53 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731E53 | 1.00 | 10.30 | 2.04 | 10.30 |
| #FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#293754
Deuteranopia (green-blind)
#424651
Tritanopia (blue-blind)
#7B1C35
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #731e53; /* rgb */ color: rgb(115, 30, 83); /* oklch */ color: oklch(39.1% 0.131 346.6);
Tailwind
colors: {
custom: {
50: '#9f6283',
500: '#731e53',
950: '#000000',
},
}SCSS
$custom: #731e53; $custom-light: #9f6283; $custom-dark: #000000;
JSON
{
"hex": "#731e53",
"rgb": {
"r": 115,
"g": 30,
"b": 83
},
"hsl": {
"h": 322.588,
"s": 58.621,
"l": 28.431
},
"oklch": {
"l": 0.39057,
"c": 0.13125,
"h": 346.6
},
"luminance": 0.05198
}Semantic roles & 50–950 ramp
primary
#731E53
secondary
#46A76A
accent
#E28146
background
#FAF6F8
surface
#F4EBEF
border
#CEC6CA
text
#0F050A
muted
#7F7A7C