#731D60#731D60
#731D60 is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.6% C 0.141 H 338.2°. Best body text is #FFFFFF at 10.13:1 contrast (WCAG AA passes).
Color values
| HEX | #731D60 |
|---|---|
| RGB | rgb(115, 29, 96) |
| HSL | hsl(313, 60%, 28%) |
| HSV | hsv(313, 75%, 45%) |
| CMYK | cmyk(0%, 74.8%, 16.5%, 54.9%) |
| CIE-LAB | lab(27.76, 44.40, -19.34) |
| CIE-LCH | lch(27.76, 48.43, 336.46°) |
| OKLab | oklab(39.59% 0.1314 -0.0524) |
| OKLCH | oklch(39.59% 0.141 338.2) |
| XYZ | xyz(9.6211, 5.3690, 11.5937) |
| Luminance | 0.0537 (WCAG relative) |
| Temperature | neutral |
| Family | pink |
Closest named colors
Rich Purple
#720058
ΔE00 3.12
Velvet
#750851
ΔE00 4.02
Darkish Purple
#751973
ΔE00 4.55
Grape Purple
#5D1451
ΔE00 4.78
Grape
#6C3461
ΔE00 5.24
Purple
#800080
ΔE00 7.08
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731D60 #1D7330
analogous
#5B1D73 #731D60 #731D35
triadic
#731D60 #60731D #1D6073
tetradic
#731D60 #735B1D #1D7330 #1D3573
square
#731D60 #735B1D #1D7330 #1D3573
split-complementary
#731D60 #35731D #1D735B
monochromatic
#180614 #421137 #731D60 #A42989 #CE3CAE
Accessibility & contrast
On white
10.13
#731D60 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.07
#731D60 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731D60
10.13:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731D60 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731D60 | 1.00 | 10.13 | 2.07 | 10.13 |
| #FFFFFF | 10.13 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.13 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#213962
Deuteranopia (green-blind)
#3D465E
Tritanopia (blue-blind)
#7A213C
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #731d60; /* rgb */ color: rgb(115, 29, 96); /* oklch */ color: oklch(39.6% 0.141 338.2);
Tailwind
colors: {
custom: {
50: '#9e628d',
500: '#731d60',
950: '#000000',
},
}SCSS
$custom: #731d60; $custom-light: #9e628d; $custom-dark: #000000;
JSON
{
"hex": "#731d60",
"rgb": {
"r": 115,
"g": 29,
"b": 96
},
"hsl": {
"h": 313.256,
"s": 59.722,
"l": 28.235
},
"oklch": {
"l": 0.39594,
"c": 0.14146,
"h": 338.2
},
"luminance": 0.05368
}Semantic roles & 50–950 ramp
primary
#731D60
secondary
#45A75A
accent
#E36845
background
#FAF6F8
surface
#F3EBF0
border
#CDC6CB
text
#0F050C
muted
#7F7A7D