#731B62#731B62
#731B62 is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.5% C 0.145 H 337.0°. Best body text is #FFFFFF at 10.18:1 contrast (WCAG AA passes).
Color values
| HEX | #731B62 |
|---|---|
| RGB | rgb(115, 27, 98) |
| HSL | hsl(312, 62%, 28%) |
| HSV | hsv(312, 77%, 45%) |
| CMYK | cmyk(0%, 76.5%, 14.8%, 54.9%) |
| CIE-LAB | lab(27.60, 45.44, -20.89) |
| CIE-LCH | lch(27.60, 50.02, 335.31°) |
| OKLab | oklab(39.51% 0.1338 -0.0568) |
| OKLCH | oklch(39.51% 0.145 337) |
| XYZ | xyz(9.6669, 5.3114, 12.0690) |
| Luminance | 0.0531 (WCAG relative) |
| Temperature | neutral |
| Family | pink |
Closest named colors
Rich Purple
#720058
ΔE00 3.05
Darkish Purple
#751973
ΔE00 3.91
Velvet
#750851
ΔE00 4.40
Grape Purple
#5D1451
ΔE00 4.78
Grape
#6C3461
ΔE00 5.66
Purple
#800080
ΔE00 6.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731B62 #1B732C
analogous
#581B73 #731B62 #731B36
triadic
#731B62 #62731B #1B6273
tetradic
#731B62 #73581B #1B732C #1B3673
square
#731B62 #73581B #1B732C #1B3673
split-complementary
#731B62 #36731B #1B7358
monochromatic
#190615 #410F38 #731B62 #A5278C #D038B3
Accessibility & contrast
On white
10.18
#731B62 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#731B62 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731B62
10.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731B62 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731B62 | 1.00 | 10.18 | 2.06 | 10.18 |
| #FFFFFF | 10.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1D3964
Deuteranopia (green-blind)
#3C4660
Tritanopia (blue-blind)
#79203C
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #731b62; /* rgb */ color: rgb(115, 27, 98); /* oklch */ color: oklch(39.5% 0.145 337.0);
Tailwind
colors: {
custom: {
50: '#9e618f',
500: '#731b62',
950: '#000000',
},
}SCSS
$custom: #731b62; $custom-light: #9e618f; $custom-dark: #000000;
JSON
{
"hex": "#731b62",
"rgb": {
"r": 115,
"g": 27,
"b": 98
},
"hsl": {
"h": 311.591,
"s": 61.972,
"l": 27.843
},
"oklch": {
"l": 0.39514,
"c": 0.1454,
"h": 337
},
"luminance": 0.05311
}Semantic roles & 50–950 ramp
primary
#731B62
secondary
#42A856
accent
#E56243
background
#FAF6F8
surface
#F3EBF0
border
#CDC6CB
text
#0F050C
muted
#7F7A7D