#731A89#731A89

#731A89 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.9% C 0.179 H 318.5°. Best body text is #FFFFFF at 9.38:1 contrast (WCAG AA passes).

Color values

HEX	#731A89
RGB	rgb(115, 26, 137)
HSL	hsl(288, 68%, 32%)
HSV	hsv(288, 81%, 54%)
CMYK	cmyk(16.1%, 81%, 0%, 46.3%)
CIE-LAB	lab(29.89, 52.72, -42.08)
CIE-LCH	lch(29.89, 67.45, 321.41°)
OKLab	oklab(41.91% 0.1338 -0.1184)
OKLCH	oklch(41.91% 0.179 318.5)
XYZ	xyz(11.9544, 6.1903, 24.2272)
Luminance	0.0619 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731A89 #30891A

analogous

#3C1A89 #731A89 #891A68

triadic

#731A89 #89731A #1A8973

tetradic

#731A89 #893C1A #30891A #1A6889

square

#731A89 #893C1A #30891A #1A6889

split-complementary

#731A89 #68891A #1A893C

monochromatic

#1D0622 #481056 #731A89 #9E24BC #BD42DB

Accessibility & contrast

On white

9.38

#731A89 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#731A89 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731A89

9.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731A89	#FFFFFF	#000000	##FFFFFF
##731A89	1.00	9.38	2.24	9.38
#FFFFFF	9.38	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00418C

Deuteranopia (green-blind)

#214987

Tritanopia (blue-blind)

#723352

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731a89;
/* rgb */ color: rgb(115, 26, 137);
/* oklch */ color: oklch(41.9% 0.179 318.5);

Tailwind

colors: {
  custom: {
    50: '#9f63ac',
    500: '#731a89',
    950: '#000000',
  },
}

SCSS

$custom: #731a89;
$custom-light: #9f63ac;
$custom-dark: #000000;

JSON

{
  "hex": "#731a89",
  "rgb": {
    "r": 115,
    "g": 26,
    "b": 137
  },
  "hsl": {
    "h": 288.108,
    "s": 68.098,
    "l": 31.961
  },
  "oklch": {
    "l": 0.41914,
    "c": 0.17862,
    "h": 318.5
  },
  "luminance": 0.0619
}

Semantic roles & 50–950 ramp

primary

#731A89

secondary

#5BBC43

accent

#EB3D5F

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731A89

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →