#731944#731944

#731944 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 37.9% C 0.129 H 356.3°. Best body text is #FFFFFF at 10.76:1 contrast (WCAG AA passes).

Color values

HEX#731944
RGBrgb(115, 25, 68)
HSLhsl(331, 64%, 27%)
HSVhsv(331, 78%, 45%)
CMYKcmyk(0%, 78.3%, 40.9%, 54.9%)
CIE-LABlab(26.04, 42.07, -3.38)
CIE-LCHlch(26.04, 42.21, 355.41°)
OKLaboklab(37.94% 0.1292 -0.0084)
OKLCHoklch(37.94% 0.129 356.3)
XYZxyz(8.4618, 4.7585, 5.9406)
Luminance0.0476 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731944 #197348
analogous
#731971 #731944 #731B19
triadic
#731944 #447319 #194473
tetradic
#731944 #717319 #197348 #1B1973
square
#731944 #717319 #197348 #1B1973
split-complementary
#731944 #19731B #197173
monochromatic
#19050F #410E26 #731944 #A52462 #D33480

Accessibility & contrast

On white

10.76
#731944 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.95
#731944 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731944
10.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731944#FFFFFF#000000##FFFFFF
##7319441.0010.761.9510.76
#FFFFFF10.761.0021.001.00
#0000001.9521.001.0021.00
##FFFFFF10.761.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2B3345
Deuteranopia (green-blind)
#444442
Tritanopia (blue-blind)
#7D0D2C
Achromatopsia (no color)
#3E3E3E

Design tokens & code

CSS
--color: #731944;
/* rgb */ color: rgb(115, 25, 68);
/* oklch */ color: oklch(37.9% 0.129 356.3);
Tailwind
colors: {
  custom: {
    50: '#9f5f77',
    500: '#731944',
    950: '#000000',
  },
}
SCSS
$custom: #731944;
$custom-light: #9f5f77;
$custom-dark: #000000;
JSON
{
  "hex": "#731944",
  "rgb": {
    "r": 115,
    "g": 25,
    "b": 68
  },
  "hsl": {
    "h": 331.333,
    "s": 64.286,
    "l": 27.451
  },
  "oklch": {
    "l": 0.37942,
    "c": 0.12949,
    "h": 356.3
  },
  "luminance": 0.04757
}

Semantic roles & 50–950 ramp

primary
#731944
secondary
#40A876
accent
#E79841
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#0F0508
muted
#7F797B

Preview Lab

Preview with #731944

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731944 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva