#73191B#73191B
#73191B is a dark, vivid red. Relative luminance 0.044; OKLCH L 36.9% C 0.124 H 24.7°. Best body text is #FFFFFF at 11.15:1 contrast (WCAG AA passes).
Color values
| HEX | #73191B |
|---|---|
| RGB | rgb(115, 25, 27) |
| HSL | hsl(359, 64%, 27%) |
| HSV | hsv(359, 78%, 45%) |
| CMYK | cmyk(0%, 78.3%, 76.5%, 54.9%) |
| CIE-LAB | lab(25.02, 38.77, 22.89) |
| CIE-LCH | lch(25.02, 45.03, 30.55°) |
| OKLab | oklab(36.86% 0.1127 0.0518) |
| OKLCH | oklch(36.86% 0.124 24.7) |
| XYZ | xyz(7.6166, 4.4204, 1.4889) |
| Luminance | 0.0442 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rosewood
#65000B
ΔE00 4.25
Burgundy
#800020
ΔE00 4.55
Claret
#680018
ΔE00 4.93
Reddy Brown
#6E1005
ΔE00 5.13
Wine Red
#7B0323
ΔE00 5.29
Blood
#770001
ΔE00 5.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73191B #197371
analogous
#731948 #73191B #734419
triadic
#73191B #1B7319 #191B73
tetradic
#73191B #487319 #197371 #441973
square
#73191B #487319 #197371 #441973
split-complementary
#73191B #197344 #194873
monochromatic
#190506 #410E0F #73191B #A52427 #D33437
Accessibility & contrast
On white
11.15
#73191B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#73191B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73191B
11.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73191B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73191B | 1.00 | 11.15 | 1.88 | 11.15 |
| #FFFFFF | 11.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#342F1A
Deuteranopia (green-blind)
#4A4218
Tritanopia (blue-blind)
#7F001B
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #73191b; /* rgb */ color: rgb(115, 25, 27); /* oklch */ color: oklch(36.9% 0.124 24.7);
Tailwind
colors: {
custom: {
50: '#a25e57',
500: '#73191b',
950: '#000000',
},
}SCSS
$custom: #73191b; $custom-light: #a25e57; $custom-dark: #000000;
JSON
{
"hex": "#73191b",
"rgb": {
"r": 115,
"g": 25,
"b": 27
},
"hsl": {
"h": 358.667,
"s": 64.286,
"l": 27.451
},
"oklch": {
"l": 0.36857,
"c": 0.12404,
"h": 24.7
},
"luminance": 0.04419
}Semantic roles & 50–950 ramp
primary
#73191B
secondary
#40A8A6
accent
#E7E441
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100503
muted
#7F7978