#73186D#73186D

#73186D is a dark, vivid purple. Relative luminance 0.054; OKLCH L 39.9% C 0.157 H 331.0°. Best body text is #FFFFFF at 10.09:1 contrast (WCAG AA passes).

Color values

HEX	#73186D
RGB	rgb(115, 24, 109)
HSL	hsl(304, 65%, 27%)
HSV	hsv(304, 79%, 45%)
CMYK	cmyk(0%, 79.1%, 5.2%, 54.9%)
CIE-LAB	lab(27.85, 48.25, -27.62)
CIE-LCH	lch(27.85, 55.60, 330.21°)
OKLab	oklab(39.89% 0.1376 -0.0762)
OKLCH	oklch(39.89% 0.157 331)
XYZ	xyz(10.1572, 5.4031, 14.9730)
Luminance	0.0540 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73186D #18731E

analogous

#4C1873 #73186D #731840

triadic

#73186D #6D7318 #186D73

tetradic

#73186D #734C18 #18731E #184073

square

#73186D #734C18 #18731E #184073

split-complementary

#73186D #407318 #18734C

monochromatic

#190518 #400D3D #73186D #A6239D #D431C9

Accessibility & contrast

On white

10.09

#73186D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.08

#73186D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73186D

10.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73186D	#FFFFFF	#000000	##FFFFFF
##73186D	1.00	10.09	2.08	10.09
#FFFFFF	10.09	1.00	21.00	1.00
#000000	2.08	21.00	1.00	21.00
##FFFFFF	10.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0E3A6F

Deuteranopia (green-blind)

#35466B

Tritanopia (blue-blind)

#782441

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #73186d;
/* rgb */ color: rgb(115, 24, 109);
/* oklch */ color: oklch(39.9% 0.157 331.0);

Tailwind

colors: {
  custom: {
    50: '#9f6097',
    500: '#73186d',
    950: '#000000',
  },
}

SCSS

$custom: #73186d;
$custom-light: #9f6097;
$custom-dark: #000000;

JSON

{
  "hex": "#73186d",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 109
  },
  "hsl": {
    "h": 303.956,
    "s": 65.468,
    "l": 27.255
  },
  "oklch": {
    "l": 0.39889,
    "c": 0.15724,
    "h": 331
  },
  "luminance": 0.05402
}

Semantic roles & 50–950 ramp

primary

#73186D

secondary

#3FA845

accent

#E84B3F

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050D

muted

#7F7A7E

Preview Lab

Preview with #73186D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →