#731840#731840

#731840 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.7% C 0.129 H 359.0°. Best body text is #FFFFFF at 10.86:1 contrast (WCAG AA passes).

Color values

HEX#731840
RGBrgb(115, 24, 64)
HSLhsl(334, 65%, 27%)
HSVhsv(334, 79%, 45%)
CMYKcmyk(0%, 79.1%, 44.3%, 54.9%)
CIE-LABlab(25.77, 41.98, -1.06)
CIE-LCHlch(25.77, 42.00, 358.55°)
OKLaboklab(37.7% 0.129 -0.0023)
OKLCHoklch(37.7% 0.129 359)
XYZxyz(8.3229, 4.6693, 5.3125)
Luminance0.0467 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731840 #18734B
analogous
#73186E #731840 #731D18
triadic
#731840 #407318 #184073
tetradic
#731840 #6E7318 #18734B #1D1873
square
#731840 #6E7318 #18734B #1D1873
split-complementary
#731840 #18731D #186E73
monochromatic
#19050E #400D24 #731840 #A6235C #D43179

Accessibility & contrast

On white

10.86
#731840 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.93
#731840 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731840
10.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731840#FFFFFF#000000##FFFFFF
##7318401.0010.861.9310.86
#FFFFFF10.861.0021.001.00
#0000001.9321.001.0021.00
##FFFFFF10.861.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2C3241
Deuteranopia (green-blind)
#45433E
Tritanopia (blue-blind)
#7D092A
Achromatopsia (no color)
#3D3D3D

Design tokens & code

CSS
--color: #731840;
/* rgb */ color: rgb(115, 24, 64);
/* oklch */ color: oklch(37.7% 0.129 359.0);
Tailwind
colors: {
  custom: {
    50: '#a05f74',
    500: '#731840',
    950: '#000000',
  },
}
SCSS
$custom: #731840;
$custom-light: #a05f74;
$custom-dark: #000000;
JSON
{
  "hex": "#731840",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 64
  },
  "hsl": {
    "h": 333.626,
    "s": 65.468,
    "l": 27.255
  },
  "oklch": {
    "l": 0.37702,
    "c": 0.12898,
    "h": 359
  },
  "luminance": 0.04668
}

Semantic roles & 50–950 ramp

primary
#731840
secondary
#3FA87A
accent
#E89E3F
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#0F0508
muted
#7F797B

Preview Lab

Preview with #731840

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731840 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva