#731737#731737

#731737 is a dark, vivid pink. Relative luminance 0.045; OKLCH L 37.3% C 0.127 H 5.3°. Best body text is #FFFFFF at 11.01:1 contrast (WCAG AA passes).

Color values

HEX#731737
RGBrgb(115, 23, 55)
HSLhsl(339, 67%, 27%)
HSVhsv(339, 80%, 45%)
CMYKcmyk(0%, 80%, 52.2%, 54.9%)
CIE-LABlab(25.37, 41.43, 4.48)
CIE-LCHlch(25.37, 41.67, 6.17°)
OKLaboklab(37.31% 0.1267 0.0118)
OKLCHoklch(37.31% 0.127 5.3)
XYZxyz(8.0669, 4.5346, 4.0642)
Luminance0.0453 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731737 #177353
analogous
#731765 #731737 #732517
triadic
#731737 #377317 #173773
tetradic
#731737 #657317 #177353 #251773
square
#731737 #657317 #177353 #251773
split-complementary
#731737 #177325 #176573
monochromatic
#1A050C #400D1F #731737 #A6214F #D52F69

Accessibility & contrast

On white

11.01
#731737 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.91
#731737 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731737
11.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731737#FFFFFF#000000##FFFFFF
##7317371.0011.011.9111.01
#FFFFFF11.011.0021.001.00
#0000001.9121.001.0021.00
##FFFFFF11.011.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2E3138
Deuteranopia (green-blind)
#464335
Tritanopia (blue-blind)
#7E0125
Achromatopsia (no color)
#3C3C3C

Design tokens & code

CSS
--color: #731737;
/* rgb */ color: rgb(115, 23, 55);
/* oklch */ color: oklch(37.3% 0.127 5.3);
Tailwind
colors: {
  custom: {
    50: '#a05e6d',
    500: '#731737',
    950: '#000000',
  },
}
SCSS
$custom: #731737;
$custom-light: #a05e6d;
$custom-dark: #000000;
JSON
{
  "hex": "#731737",
  "rgb": {
    "r": 115,
    "g": 23,
    "b": 55
  },
  "hsl": {
    "h": 339.13,
    "s": 66.667,
    "l": 27.059
  },
  "oklch": {
    "l": 0.37311,
    "c": 0.12721,
    "h": 5.3
  },
  "luminance": 0.04533
}

Semantic roles & 50–950 ramp

primary
#731737
secondary
#3DA983
accent
#EAAE3E
background
#FAF5F6
surface
#F4E9EB
border
#CEC5C6
text
#100507
muted
#7F797A

Preview Lab

Preview with #731737

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731737 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva