#731466#731466

#731466 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.2% C 0.156 H 334.6°. Best body text is #FFFFFF at 10.39:1 contrast (WCAG AA passes).

Color values

HEX	#731466
RGB	rgb(115, 20, 102)
HSL	hsl(308, 70%, 26%)
HSV	hsv(308, 83%, 45%)
CMYK	cmyk(0%, 82.6%, 11.3%, 54.9%)
CIE-LAB	lab(27.03, 48.32, -24.39)
CIE-LCH	lch(27.03, 54.13, 333.22°)
OKLab	oklab(39.17% 0.1409 -0.0668)
OKLCH	oklch(39.17% 0.156 334.6)
XYZ	xyz(9.7188, 5.1053, 13.0414)
Luminance	0.0510 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731466 #147321

analogous

#511473 #731466 #731437

triadic

#731466 #667314 #146673

tetradic

#731466 #735114 #147321 #143773

square

#731466 #735114 #147321 #143773

split-complementary

#731466 #377314 #147351

monochromatic

#1A0517 #3F0B38 #731466 #A71D94 #DA28C1

Accessibility & contrast

On white

10.39

#731466 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#731466 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731466

10.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731466	#FFFFFF	#000000	##FFFFFF
##731466	1.00	10.39	2.02	10.39
#FFFFFF	10.39	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#123768

Deuteranopia (green-blind)

#374564

Tritanopia (blue-blind)

#791E3D

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731466;
/* rgb */ color: rgb(115, 20, 102);
/* oklch */ color: oklch(39.2% 0.156 334.6);

Tailwind

colors: {
  custom: {
    50: '#9f5f92',
    500: '#731466',
    950: '#000000',
  },
}

SCSS

$custom: #731466;
$custom-light: #9f5f92;
$custom-dark: #000000;

JSON

{
  "hex": "#731466",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 102
  },
  "hsl": {
    "h": 308.211,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.39173,
    "c": 0.15591,
    "h": 334.6
  },
  "luminance": 0.05104
}

Semantic roles & 50–950 ramp

primary

#731466

secondary

#3AA949

accent

#ED533B

background

#FAF5F9

surface

#F4EAF1

border

#CEC6CB

text

#0F050D

muted

#7F797E

Preview Lab

Preview with #731466

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →