#731437#731437

#731437 is a dark, vivid pink. Relative luminance 0.044; OKLCH L 37.1% C 0.130 H 4.7°. Best body text is #FFFFFF at 11.15:1 contrast (WCAG AA passes).

Color values

HEX	#731437
RGB	rgb(115, 20, 55)
HSL	hsl(338, 70%, 26%)
HSV	hsv(338, 83%, 45%)
CMYK	cmyk(0%, 82.6%, 52.2%, 54.9%)
CIE-LAB	lab(25.02, 42.41, 3.99)
CIE-LCH	lch(25.02, 42.59, 5.37°)
OKLab	oklab(37.06% 0.1298 0.0106)
OKLCH	oklch(37.06% 0.13 4.7)
XYZ	xyz(8.0107, 4.4221, 4.0454)
Luminance	0.0442 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731437 #147350

analogous

#731467 #731437 #732114

triadic

#731437 #377314 #143773

tetradic

#731437 #677314 #147350 #211473

square

#731437 #677314 #147350 #211473

split-complementary

#731437 #147321 #146773

monochromatic

#1A050C #3F0B1E #731437 #A71D50 #DA2869

Accessibility & contrast

On white

11.15

#731437 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.88

#731437 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731437

11.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731437	#FFFFFF	#000000	##FFFFFF
##731437	1.00	11.15	1.88	11.15
#FFFFFF	11.15	1.00	21.00	1.00
#000000	1.88	21.00	1.00	21.00
##FFFFFF	11.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2C2F38

Deuteranopia (green-blind)

#454235

Tritanopia (blue-blind)

#7E0024

Achromatopsia (no color)

#3B3B3B

Design tokens & code

CSS

--color: #731437;
/* rgb */ color: rgb(115, 20, 55);
/* oklch */ color: oklch(37.1% 0.130 4.7);

Tailwind

colors: {
  custom: {
    50: '#a05d6d',
    500: '#731437',
    950: '#000000',
  },
}

SCSS

$custom: #731437;
$custom-light: #a05d6d;
$custom-dark: #000000;

JSON

{
  "hex": "#731437",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 55
  },
  "hsl": {
    "h": 337.895,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.37058,
    "c": 0.13024,
    "h": 4.7
  },
  "luminance": 0.04421
}

Semantic roles & 50–950 ramp

primary

#731437

secondary

#3AA980

accent

#EDAB3B

background

#FAF5F6

surface

#F4E9EB

border

#CEC5C6

text

#100507

muted

#7F797A

Preview Lab

Preview with #731437

Body copy rendered with the generated semantic roles for this colour.

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