#731443#731443

#731443 is a dark, vivid pink. Relative luminance 0.045; OKLCH L 37.5% C 0.134 H 356.2°. Best body text is #FFFFFF at 10.99:1 contrast (WCAG AA passes).

Color values

HEX	#731443
RGB	rgb(115, 20, 67)
HSL	hsl(330, 70%, 26%)
HSV	hsv(330, 83%, 45%)
CMYK	cmyk(0%, 82.6%, 41.7%, 54.9%)
CIE-LAB	lab(25.42, 43.61, -3.62)
CIE-LCH	lch(25.42, 43.76, 355.25°)
OKLab	oklab(37.48% 0.1342 -0.009)
OKLCH	oklch(37.48% 0.134 356.2)
XYZ	xyz(8.3341, 4.5515, 5.7488)
Luminance	0.0455 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731443 #147344

analogous

#731473 #731443 #731514

triadic

#731443 #437314 #144373

tetradic

#731443 #737314 #147344 #151473

square

#731443 #737314 #147344 #151473

split-complementary

#731443 #147315 #147373

monochromatic

#1A050F #3F0B25 #731443 #A71D61 #DA2880

Accessibility & contrast

On white

10.99

#731443 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.91

#731443 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731443

10.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731443	#FFFFFF	#000000	##FFFFFF
##731443	1.00	10.99	1.91	10.99
#FFFFFF	10.99	1.00	21.00	1.00
#000000	1.91	21.00	1.00	21.00
##FFFFFF	10.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#293144

Deuteranopia (green-blind)

#434341

Tritanopia (blue-blind)

#7D042A

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #731443;
/* rgb */ color: rgb(115, 20, 67);
/* oklch */ color: oklch(37.5% 0.134 356.2);

Tailwind

colors: {
  custom: {
    50: '#a05d77',
    500: '#731443',
    950: '#000000',
  },
}

SCSS

$custom: #731443;
$custom-light: #a05d77;
$custom-dark: #000000;

JSON

{
  "hex": "#731443",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 67
  },
  "hsl": {
    "h": 330.316,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.37477,
    "c": 0.13445,
    "h": 356.2
  },
  "luminance": 0.0455
}

Semantic roles & 50–950 ramp

primary

#731443

secondary

#3AA972

accent

#ED953B

background

#FAF5F7

surface

#F4E9ED

border

#CEC5C8

text

#0F0508

muted

#7F797B

Preview Lab

Preview with #731443

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →