#731467#731467

#731467 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.2% C 0.157 H 334.1°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).

Color values

HEX	#731467
RGB	rgb(115, 20, 103)
HSL	hsl(308, 70%, 26%)
HSV	hsv(308, 83%, 45%)
CMYK	cmyk(0%, 82.6%, 10.4%, 54.9%)
CIE-LAB	lab(27.09, 48.48, -24.95)
CIE-LCH	lch(27.09, 54.53, 332.77°)
OKLab	oklab(39.23% 0.1409 -0.0684)
OKLCH	oklch(39.23% 0.157 334.1)
XYZ	xyz(9.7687, 5.1253, 13.3041)
Luminance	0.0512 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731467 #147320

analogous

#501473 #731467 #731438

triadic

#731467 #677314 #146773

tetradic

#731467 #735014 #147320 #143873

square

#731467 #735014 #147320 #143873

split-complementary

#731467 #387314 #147350

monochromatic

#1A0517 #3F0B38 #731467 #A71D96 #DA28C3

Accessibility & contrast

On white

10.37

#731467 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#731467 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731467

10.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731467	#FFFFFF	#000000	##FFFFFF
##731467	1.00	10.37	2.02	10.37
#FFFFFF	10.37	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#113769

Deuteranopia (green-blind)

#374565

Tritanopia (blue-blind)

#791E3D

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731467;
/* rgb */ color: rgb(115, 20, 103);
/* oklch */ color: oklch(39.2% 0.157 334.1);

Tailwind

colors: {
  custom: {
    50: '#9f5f92',
    500: '#731467',
    950: '#000000',
  },
}

SCSS

$custom: #731467;
$custom-light: #9f5f92;
$custom-dark: #000000;

JSON

{
  "hex": "#731467",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 103
  },
  "hsl": {
    "h": 307.579,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.39231,
    "c": 0.15665,
    "h": 334.1
  },
  "luminance": 0.05124
}

Semantic roles & 50–950 ramp

primary

#731467

secondary

#3AA948

accent

#ED513B

background

#FAF5F9

surface

#F4EAF1

border

#CEC6CB

text

#0F050D

muted

#7F797E

Preview Lab

Preview with #731467

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →