#731412#731412

#731412 is a dark, vivid red. Relative luminance 0.042; OKLCH L 36.3% C 0.129 H 27.4°. Best body text is #FFFFFF at 11.43:1 contrast (WCAG AA passes).

Color values

HEX#731412
RGBrgb(115, 20, 18)
HSLhsl(1, 73%, 26%)
HSVhsv(1, 84%, 45%)
CMYKcmyk(0%, 82.6%, 84.3%, 54.9%)
CIE-LABlab(24.29, 40.13, 27.73)
CIE-LCHlch(24.29, 48.78, 34.64°)
OKLaboklab(36.28% 0.1149 0.0596)
OKLCHoklch(36.28% 0.129 27.4)
XYZxyz(7.4305, 4.1900, 0.9897)
Luminance0.0419 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731412 #127173
analogous
#731240 #731412 #734412
triadic
#731412 #127314 #141273
tetradic
#731412 #407312 #127173 #441273
square
#731412 #407312 #127173 #441273
split-complementary
#731412 #127344 #124073
monochromatic
#1A0504 #3E0B0A #731412 #A81D1A #DD2723

Accessibility & contrast

On white

11.43
#731412 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.84
#731412 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731412
11.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731412#FFFFFF#000000##FFFFFF
##7314121.0011.431.8411.43
#FFFFFF11.431.0021.001.00
#0000001.8421.001.0021.00
##FFFFFF11.431.0021.001.00

Color blindness preview

Protanopia (red-blind)
#322D10
Deuteranopia (green-blind)
#4A410D
Tritanopia (blue-blind)
#7F0015
Achromatopsia (no color)
#3A3A3A

Design tokens & code

CSS
--color: #731412;
/* rgb */ color: rgb(115, 20, 18);
/* oklch */ color: oklch(36.3% 0.129 27.4);
Tailwind
colors: {
  custom: {
    50: '#a35c50',
    500: '#731412',
    950: '#000000',
  },
}
SCSS
$custom: #731412;
$custom-light: #a35c50;
$custom-dark: #000000;
JSON
{
  "hex": "#731412",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 18
  },
  "hsl": {
    "h": 1.237,
    "s": 72.932,
    "l": 26.078
  },
  "oklch": {
    "l": 0.36282,
    "c": 0.12944,
    "h": 27.4
  },
  "luminance": 0.04189
}

Semantic roles & 50–950 ramp

primary
#731412
secondary
#37A7AA
accent
#ECF038
background
#FBF5F4
surface
#F5E9E7
border
#CFC5C3
text
#110402
muted
#807978

Preview Lab

Preview with #731412

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731412 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva