#731344#731344

#731344 is a dark, vivid pink. Relative luminance 0.045; OKLCH L 37.4% C 0.136 H 355.3°. Best body text is #FFFFFF at 11.02:1 contrast (WCAG AA passes).

Color values

HEX	#731344
RGB	rgb(115, 19, 68)
HSL	hsl(329, 72%, 26%)
HSV	hsv(329, 83%, 45%)
CMYK	cmyk(0%, 83.5%, 40.9%, 54.9%)
CIE-LAB	lab(25.35, 44.02, -4.40)
CIE-LCH	lch(25.35, 44.24, 354.29°)
OKLab	oklab(37.44% 0.1354 -0.0111)
OKLCH	oklch(37.44% 0.136 355.3)
XYZ	xyz(8.3471, 4.5290, 5.9024)
Luminance	0.0453 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731344 #137342

analogous

#721373 #731344 #731314

triadic

#731344 #447313 #134473

tetradic

#731344 #737213 #137342 #131473

square

#731344 #737213 #137342 #131473

split-complementary

#731344 #147313 #137372

monochromatic

#1A0410 #3E0A25 #731344 #A81C63 #DB2582

Accessibility & contrast

On white

11.02

#731344 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.91

#731344 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731344

11.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731344	#FFFFFF	#000000	##FFFFFF
##731344	1.00	11.02	1.91	11.02
#FFFFFF	11.02	1.00	21.00	1.00
#000000	1.91	21.00	1.00	21.00
##FFFFFF	11.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#283145

Deuteranopia (green-blind)

#434242

Tritanopia (blue-blind)

#7D042A

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #731344;
/* rgb */ color: rgb(115, 19, 68);
/* oklch */ color: oklch(37.4% 0.136 355.3);

Tailwind

colors: {
  custom: {
    50: '#a05d77',
    500: '#731344',
    950: '#000000',
  },
}

SCSS

$custom: #731344;
$custom-light: #a05d77;
$custom-dark: #000000;

JSON

{
  "hex": "#731344",
  "rgb": {
    "r": 115,
    "g": 19,
    "b": 68
  },
  "hsl": {
    "h": 329.375,
    "s": 71.642,
    "l": 26.275
  },
  "oklch": {
    "l": 0.3744,
    "c": 0.13588,
    "h": 355.3
  },
  "luminance": 0.04528
}

Semantic roles & 50–950 ramp

primary

#731344

secondary

#38AA70

accent

#EE9239

background

#FAF5F7

surface

#F4E9ED

border

#CEC5C8

text

#0F0508

muted

#7F797B

Preview Lab

Preview with #731344

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →