#724CBC#724CBC

#724CBC is a mid, vivid violet. Relative luminance 0.124; OKLCH L 51.6% C 0.169 H 295.5°. Best body text is #FFFFFF at 6.04:1 contrast (WCAG AA passes).

Color values

HEX	#724CBC
RGB	rgb(114, 76, 188)
HSL	hsl(260, 46%, 52%)
HSV	hsv(260, 60%, 74%)
CMYK	cmyk(39.4%, 59.6%, 0%, 26.3%)
CIE-LAB	lab(41.81, 41.10, -53.57)
CIE-LCH	lch(41.81, 67.52, 307.50°)
OKLab	oklab(51.58% 0.0727 -0.1524)
OKLCH	oklch(51.58% 0.169 295.5)
XYZ	xyz(18.5986, 12.3768, 48.9763)
Luminance	0.1238 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724CBC #96BC4C

analogous

#4C5EBC #724CBC #AA4CBC

triadic

#724CBC #BC724C #4CBC72

tetradic

#724CBC #BC4C5E #96BC4C #4CBCAA

square

#724CBC #BC4C5E #96BC4C #4CBCAA

split-complementary

#724CBC #BCAA4C #5EBC4C

monochromatic

#3C2767 #573794 #724CBC #9579CD #B8A5DD

Accessibility & contrast

On white

6.04

#724CBC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.48

#724CBC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724CBC

6.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724CBC	#FFFFFF	#000000	##FFFFFF
##724CBC	1.00	6.04	3.48	6.04
#FFFFFF	6.04	1.00	21.00	1.00
#000000	3.48	21.00	1.00	21.00
##FFFFFF	6.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0063C0

Deuteranopia (green-blind)

#1861BA

Tritanopia (blue-blind)

#60647D

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #724cbc;
/* rgb */ color: rgb(114, 76, 188);
/* oklch */ color: oklch(51.6% 0.169 295.5);

Tailwind

colors: {
  custom: {
    50: '#9f80d1',
    500: '#724cbc',
    950: '#000000',
  },
}

SCSS

$custom: #724cbc;
$custom-light: #9f80d1;
$custom-dark: #000000;

JSON

{
  "hex": "#724cbc",
  "rgb": {
    "r": 114,
    "g": 76,
    "b": 188
  },
  "hsl": {
    "h": 260.357,
    "s": 45.528,
    "l": 51.765
  },
  "oklch": {
    "l": 0.51578,
    "c": 0.16885,
    "h": 295.5
  },
  "luminance": 0.12377
}

Semantic roles & 50–950 ramp

primary

#724CBC

secondary

#BACA99

accent

#D553A9

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #724CBC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →