#724BC3#724BC3

#724BC3 is a mid, vivid violet. Relative luminance 0.126; OKLCH L 51.9% C 0.179 H 294.3°. Best body text is #FFFFFF at 5.98:1 contrast (WCAG AA passes).

Color values

HEX	#724BC3
RGB	rgb(114, 75, 195)
HSL	hsl(260, 50%, 53%)
HSV	hsv(260, 62%, 76%)
CMYK	cmyk(41.5%, 61.5%, 0%, 23.5%)
CIE-LAB	lab(42.08, 43.57, -57.22)
CIE-LCH	lch(42.08, 71.92, 307.29°)
OKLab	oklab(51.93% 0.0736 -0.1631)
OKLCH	oklch(51.93% 0.179 294.3)
XYZ	xyz(19.3032, 12.5492, 53.0244)
Luminance	0.1255 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724BC3 #9CC34B

analogous

#4B60C3 #724BC3 #AE4BC3

triadic

#724BC3 #C3724B #4BC372

tetradic

#724BC3 #C34B60 #9CC34B #4BC3AE

square

#724BC3 #C34B60 #9CC34B #4BC3AE

split-complementary

#724BC3 #C3AE4B #60C34B

monochromatic

#3D256F #56349D #724BC3 #9679D2 #BAA7E2

Accessibility & contrast

On white

5.98

#724BC3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.51

#724BC3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724BC3

5.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724BC3	#FFFFFF	#000000	##FFFFFF
##724BC3	1.00	5.98	3.51	5.98
#FFFFFF	5.98	1.00	21.00	1.00
#000000	3.51	21.00	1.00	21.00
##FFFFFF	5.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0064C7

Deuteranopia (green-blind)

#0061C0

Tritanopia (blue-blind)

#5D6680

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #724bc3;
/* rgb */ color: rgb(114, 75, 195);
/* oklch */ color: oklch(51.9% 0.179 294.3);

Tailwind

colors: {
  custom: {
    50: '#a07fd6',
    500: '#724bc3',
    950: '#000000',
  },
}

SCSS

$custom: #724bc3;
$custom-light: #a07fd6;
$custom-dark: #000000;

JSON

{
  "hex": "#724bc3",
  "rgb": {
    "r": 114,
    "g": 75,
    "b": 195
  },
  "hsl": {
    "h": 259.5,
    "s": 50,
    "l": 52.941
  },
  "oklch": {
    "l": 0.51926,
    "c": 0.17895,
    "h": 294.3
  },
  "luminance": 0.1255
}

Semantic roles & 50–950 ramp

primary

#724BC3

secondary

#BECF9B

accent

#DA4EAC

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #724BC3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →