#724427#724427
#724427 is a dark, moderate orange. Relative luminance 0.079; OKLCH L 43.5% C 0.076 H 51.7°. Best body text is #FFFFFF at 8.17:1 contrast (WCAG AA passes).
Color values
| HEX | #724427 |
|---|---|
| RGB | rgb(114, 68, 39) |
| HSL | hsl(23, 49%, 30%) |
| HSV | hsv(23, 66%, 45%) |
| CMYK | cmyk(0%, 40.4%, 65.8%, 55.3%) |
| CIE-LAB | lab(33.69, 16.84, 25.65) |
| CIE-LCH | lch(33.69, 30.68, 56.72°) |
| OKLab | oklab(43.46% 0.0474 0.06) |
| OKLCH | oklch(43.46% 0.076 51.7) |
| XYZ | xyz(9.3734, 7.8590, 2.9424) |
| Luminance | 0.0786 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 6.34
Saddlebrown
#8B4513
ΔE00 7.22
Chocolate
#7B3F00
ΔE00 7.31
Brown (survey)
#653700
ΔE00 7.61
Chestnut
#742802
ΔE00 8.96
Reddish Brown
#7F2B0A
ΔE00 9.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#724427 #275572
analogous
#72272F #724427 #726A27
triadic
#724427 #277244 #442772
tetradic
#724427 #2F7227 #275572 #6A2772
square
#724427 #2F7227 #275572 #6A2772
split-complementary
#724427 #27726A #272F72
monochromatic
#170E08 #442917 #724427 #A05F37 #C37D50
Accessibility & contrast
On white
8.17
#724427 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.57
#724427 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #724427
8.17:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##724427 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##724427 | 1.00 | 8.17 | 2.57 | 8.17 |
| #FFFFFF | 8.17 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.57 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.17 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#514924
Deuteranopia (green-blind)
#5C5327
Tritanopia (blue-blind)
#7C3B3D
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #724427; /* rgb */ color: rgb(114, 68, 39); /* oklch */ color: oklch(43.5% 0.076 51.7);
Tailwind
colors: {
custom: {
50: '#9e7862',
500: '#724427',
950: '#000000',
},
}SCSS
$custom: #724427; $custom-light: #9e7862; $custom-dark: #000000;
JSON
{
"hex": "#724427",
"rgb": {
"r": 114,
"g": 68,
"b": 39
},
"hsl": {
"h": 23.2,
"s": 49.02,
"l": 30
},
"oklch": {
"l": 0.4346,
"c": 0.07647,
"h": 51.7
},
"luminance": 0.07858
}Semantic roles & 50–950 ramp
primary
#724427
secondary
#5084A4
accent
#A3D94F
background
#FAF7F5
surface
#F4EDEA
border
#CEC8C6
text
#0F0905
muted
#7F7B79