#72272F#72272F
#72272F is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.7% C 0.106 H 17.3°. Best body text is #FFFFFF at 10.26:1 contrast (WCAG AA passes).
Color values
| HEX | #72272F |
|---|---|
| RGB | rgb(114, 39, 47) |
| HSL | hsl(354, 49%, 30%) |
| HSV | hsv(354, 66%, 45%) |
| CMYK | cmyk(0%, 65.8%, 58.8%, 55.3%) |
| CIE-LAB | lab(27.39, 33.70, 12.66) |
| CIE-LCH | lch(27.39, 36.00, 20.59°) |
| OKLab | oklab(38.71% 0.101 0.0314) |
| OKLCH | oklch(38.71% 0.106 17.3) |
| XYZ | xyz(8.1788, 5.2347, 3.2685) |
| Luminance | 0.0523 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 2.37
Wine Red
#7B0323
ΔE00 5.23
Bordeaux
#7B002C
ΔE00 5.90
Burgundy
#800020
ΔE00 6.04
Claret
#680018
ΔE00 6.50
Maroon (survey)
#650021
ΔE00 6.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72272F #27726A
analogous
#722755 #72272F #724427
triadic
#72272F #2F7227 #272F72
tetradic
#72272F #557227 #27726A #442772
square
#72272F #557227 #27726A #442772
split-complementary
#72272F #277244 #275572
monochromatic
#170809 #44171C #72272F #A03742 #C3505C
Accessibility & contrast
On white
10.26
#72272F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#72272F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72272F
10.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72272F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72272F | 1.00 | 10.26 | 2.05 | 10.26 |
| #FFFFFF | 10.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#39372F
Deuteranopia (green-blind)
#4C462D
Tritanopia (blue-blind)
#7D192A
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #72272f; /* rgb */ color: rgb(114, 39, 47); /* oklch */ color: oklch(38.7% 0.106 17.3);
Tailwind
colors: {
custom: {
50: '#9f6567',
500: '#72272f',
950: '#000000',
},
}SCSS
$custom: #72272f; $custom-light: #9f6567; $custom-dark: #000000;
JSON
{
"hex": "#72272f",
"rgb": {
"r": 114,
"g": 39,
"b": 47
},
"hsl": {
"h": 353.6,
"s": 49.02,
"l": 30
},
"oklch": {
"l": 0.38715,
"c": 0.10572,
"h": 17.3
},
"luminance": 0.05234
}Semantic roles & 50–950 ramp
primary
#72272F
secondary
#50A49B
accent
#D9CA4F
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#0F0606
muted
#7F7A7A