#72401D#72401D

#72401D is a dark, moderate orange. Relative luminance 0.073; OKLCH L 42.5% C 0.085 H 53.2°. Best body text is #FFFFFF at 8.51:1 contrast (WCAG AA passes).

Color values

HEX	#72401D
RGB	rgb(114, 64, 29)
HSL	hsl(25, 59%, 28%)
HSV	hsv(25, 75%, 45%)
CMYK	cmyk(0%, 43.9%, 74.6%, 55.3%)
CIE-LAB	lab(32.56, 18.57, 30.05)
CIE-LCH	lch(32.56, 35.32, 58.29°)
OKLab	oklab(42.55% 0.0508 0.0678)
OKLCH	oklch(42.55% 0.085 53.2)
XYZ	xyz(8.9953, 7.3339, 2.1040)
Luminance	0.0733 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72401D #1D4F72

analogous

#721D24 #72401D #726A1D

triadic

#72401D #1D7240 #401D72

tetradic

#72401D #24721D #1D4F72 #6A1D72

square

#72401D #24721D #1D4F72 #6A1D72

split-complementary

#72401D #1D726A #1D2472

monochromatic

#180E06 #412511 #72401D #A35B29 #CD783C

Accessibility & contrast

On white

8.51

#72401D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.47

#72401D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72401D

8.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72401D	#FFFFFF	#000000	##FFFFFF
##72401D	1.00	8.51	2.47	8.51
#FFFFFF	8.51	1.00	21.00	1.00
#000000	2.47	21.00	1.00	21.00
##FFFFFF	8.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4619

Deuteranopia (green-blind)

#5A511D

Tritanopia (blue-blind)

#7D3638

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #72401d;
/* rgb */ color: rgb(114, 64, 29);
/* oklch */ color: oklch(42.5% 0.085 53.2);

Tailwind

colors: {
  custom: {
    50: '#9f755b',
    500: '#72401d',
    950: '#000000',
  },
}

SCSS

$custom: #72401d;
$custom-light: #9f755b;
$custom-dark: #000000;

JSON

{
  "hex": "#72401d",
  "rgb": {
    "r": 114,
    "g": 64,
    "b": 29
  },
  "hsl": {
    "h": 24.706,
    "s": 59.441,
    "l": 28.039
  },
  "oklch": {
    "l": 0.42547,
    "c": 0.08474,
    "h": 53.2
  },
  "luminance": 0.07333
}

Semantic roles & 50–950 ramp

primary

#72401D

secondary

#457EA6

accent

#A2E345

background

#FAF7F5

surface

#F4EDE9

border

#CEC8C5

text

#0F0804

muted

#7F7B79

Preview Lab

Preview with #72401D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →