#401D72#401D72

#401D72 is a dark, vivid violet. Relative luminance 0.032; OKLCH L 33.3% C 0.137 H 297.1°. Best body text is #FFFFFF at 12.83:1 contrast (WCAG AA passes).

Color values

HEX	#401D72
RGB	rgb(64, 29, 114)
HSL	hsl(265, 59%, 28%)
HSV	hsv(265, 75%, 45%)
CMYK	cmyk(43.9%, 74.6%, 0%, 55.3%)
CIE-LAB	lab(20.76, 35.98, -42.67)
CIE-LCH	lch(20.76, 55.81, 310.14°)
OKLab	oklab(33.29% 0.0625 -0.122)
OKLCH	oklch(33.29% 0.137 297.1)
XYZ	xyz(5.5902, 3.1835, 16.2363)
Luminance	0.0318 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#401D72 #4F721D

analogous

#1D2472 #401D72 #6A1D72

triadic

#401D72 #72401D #1D7240

tetradic

#401D72 #721D24 #4F721D #1D726A

square

#401D72 #721D24 #4F721D #1D726A

split-complementary

#401D72 #726A1D #24721D

monochromatic

#0E0618 #251141 #401D72 #5B29A3 #783CCD

Accessibility & contrast

On white

12.83

#401D72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.64

#401D72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #401D72

12.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##401D72	#FFFFFF	#000000	##FFFFFF
##401D72	1.00	12.83	1.64	12.83
#FFFFFF	12.83	1.00	21.00	1.00
#000000	1.64	21.00	1.00	21.00
##FFFFFF	12.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003274

Deuteranopia (green-blind)

#003170

Tritanopia (blue-blind)

#333245

Achromatopsia (no color)

#323232

Design tokens & code

CSS

--color: #401d72;
/* rgb */ color: rgb(64, 29, 114);
/* oklch */ color: oklch(33.3% 0.137 297.1);

Tailwind

colors: {
  custom: {
    50: '#7a5c9b',
    500: '#401d72',
    950: '#000000',
  },
}

SCSS

$custom: #401d72;
$custom-light: #7a5c9b;
$custom-dark: #000000;

JSON

{
  "hex": "#401d72",
  "rgb": {
    "r": 64,
    "g": 29,
    "b": 114
  },
  "hsl": {
    "h": 264.706,
    "s": 59.441,
    "l": 28.039
  },
  "oklch": {
    "l": 0.33292,
    "c": 0.13704,
    "h": 297.1
  },
  "luminance": 0.03184
}

Semantic roles & 50–950 ramp

primary

#401D72

secondary

#7EA645

accent

#E345A2

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #401D72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →