#723BC5#723BC5

#723BC5 is a mid, highly saturated violet. Relative luminance 0.107; OKLCH L 49.9% C 0.202 H 296.6°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#723BC5
RGB	rgb(114, 59, 197)
HSL	hsl(264, 54%, 50%)
HSV	hsv(264, 70%, 77%)
CMYK	cmyk(42.1%, 70.1%, 0%, 22.7%)
CIE-LAB	lab(39.13, 52.54, -63.16)
CIE-LCH	lch(39.13, 82.16, 309.75°)
OKLab	oklab(49.85% 0.0903 -0.1806)
OKLCH	oklch(49.85% 0.202 296.6)
XYZ	xyz(18.5788, 10.7362, 53.9059)
Luminance	0.1074 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723BC5 #8EC53B

analogous

#3B49C5 #723BC5 #B73BC5

triadic

#723BC5 #C5723B #3BC572

tetradic

#723BC5 #C53B49 #8EC53B #3BC5B7

square

#723BC5 #C53B49 #8EC53B #3BC5B7

split-complementary

#723BC5 #C5B73B #49C53B

monochromatic

#3B1F67 #572C96 #723BC5 #946AD3 #B699E1

Accessibility & contrast

On white

6.67

#723BC5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#723BC5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723BC5

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723BC5	#FFFFFF	#000000	##FFFFFF
##723BC5	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DC9

Deuteranopia (green-blind)

#005AC2

Tritanopia (blue-blind)

#5C5D7C

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #723bc5;
/* rgb */ color: rgb(114, 59, 197);
/* oklch */ color: oklch(49.9% 0.202 296.6);

Tailwind

colors: {
  custom: {
    50: '#a175d8',
    500: '#723bc5',
    950: '#000000',
  },
}

SCSS

$custom: #723bc5;
$custom-light: #a175d8;
$custom-dark: #000000;

JSON

{
  "hex": "#723bc5",
  "rgb": {
    "r": 114,
    "g": 59,
    "b": 197
  },
  "hsl": {
    "h": 263.913,
    "s": 54.331,
    "l": 50.196
  },
  "oklch": {
    "l": 0.49852,
    "c": 0.20188,
    "h": 296.6
  },
  "luminance": 0.10737
}

Semantic roles & 50–950 ramp

primary

#723BC5

secondary

#B4CD8F

accent

#DE4AA3

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100915

muted

#7F7B83

Preview Lab

Preview with #723BC5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →