#720F62#720F62

#720F62 is a dark, vivid purple. Relative luminance 0.048; OKLCH L 38.4% C 0.157 H 336.2°. Best body text is #FFFFFF at 10.71:1 contrast (WCAG AA passes).

Color values

HEX	#720F62
RGB	rgb(114, 15, 98)
HSL	hsl(310, 77%, 25%)
HSV	hsv(310, 87%, 45%)
CMYK	cmyk(0%, 86.8%, 14%, 55.3%)
CIE-LAB	lab(26.16, 48.79, -23.17)
CIE-LCH	lch(26.16, 54.01, 334.60°)
OKLab	oklab(38.44% 0.1435 -0.0633)
OKLCH	oklch(38.44% 0.157 336.2)
XYZ	xyz(9.3150, 4.8018, 11.9892)
Luminance	0.0480 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#720F62 #0F721F

analogous

#500F72 #720F62 #720F30

triadic

#720F62 #62720F #0F6272

tetradic

#720F62 #72500F #0F721F #0F3072

square

#720F62 #72500F #0F721F #0F3072

split-complementary

#720F62 #30720F #0F7250

monochromatic

#1B0417 #3C0834 #720F62 #A81690 #DE1DBF

Accessibility & contrast

On white

10.71

#720F62 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.96

#720F62 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #720F62

10.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##720F62	#FFFFFF	#000000	##FFFFFF
##720F62	1.00	10.71	1.96	10.71
#FFFFFF	10.71	1.00	21.00	1.00
#000000	1.96	21.00	1.00	21.00
##FFFFFF	10.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#113564

Deuteranopia (green-blind)

#374360

Tritanopia (blue-blind)

#781839

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #720f62;
/* rgb */ color: rgb(114, 15, 98);
/* oklch */ color: oklch(38.4% 0.157 336.2);

Tailwind

colors: {
  custom: {
    50: '#9e5d8f',
    500: '#720f62',
    950: '#000000',
  },
}

SCSS

$custom: #720f62;
$custom-light: #9e5d8f;
$custom-dark: #000000;

JSON

{
  "hex": "#720f62",
  "rgb": {
    "r": 114,
    "g": 15,
    "b": 98
  },
  "hsl": {
    "h": 309.697,
    "s": 76.744,
    "l": 25.294
  },
  "oklch": {
    "l": 0.38442,
    "c": 0.15685,
    "h": 336.2
  },
  "luminance": 0.04801
}

Semantic roles & 50–950 ramp

primary

#720F62

secondary

#33AA46

accent

#F35335

background

#FAF5F8

surface

#F4E9F0

border

#CEC5CB

text

#0F050C

muted

#7F797D

Preview Lab

Preview with #720F62

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →