#720F61#720F61

#720F61 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.4% C 0.156 H 336.7°. Best body text is #FFFFFF at 10.73:1 contrast (WCAG AA passes).

Color values

HEX#720F61
RGBrgb(114, 15, 97)
HSLhsl(310, 77%, 25%)
HSVhsv(310, 87%, 45%)
CMYKcmyk(0%, 86.8%, 14.9%, 55.3%)
CIE-LABlab(26.11, 48.64, -22.60)
CIE-LCHlch(26.11, 53.63, 335.08°)
OKLaboklab(38.39% 0.1435 -0.0616)
OKLCHoklch(38.39% 0.156 336.7)
XYZxyz(9.2681, 4.7830, 11.7421)
Luminance0.0478 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#720F61 #0F7220
analogous
#510F72 #720F61 #720F2F
triadic
#720F61 #61720F #0F6172
tetradic
#720F61 #72510F #0F7220 #0F2F72
square
#720F61 #72510F #0F7220 #0F2F72
split-complementary
#720F61 #2F720F #0F7251
monochromatic
#1B0417 #3C0833 #720F61 #A8168F #DE1DBD

Accessibility & contrast

On white

10.73
#720F61 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.96
#720F61 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #720F61
10.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##720F61#FFFFFF#000000##FFFFFF
##720F611.0010.731.9610.73
#FFFFFF10.731.0021.001.00
#0000001.9621.001.0021.00
##FFFFFF10.731.0021.001.00

Color blindness preview

Protanopia (red-blind)
#123463
Deuteranopia (green-blind)
#37435F
Tritanopia (blue-blind)
#791839
Achromatopsia (no color)
#3E3E3E

Design tokens & code

CSS
--color: #720f61;
/* rgb */ color: rgb(114, 15, 97);
/* oklch */ color: oklch(38.4% 0.156 336.7);
Tailwind
colors: {
  custom: {
    50: '#9e5d8e',
    500: '#720f61',
    950: '#000000',
  },
}
SCSS
$custom: #720f61;
$custom-light: #9e5d8e;
$custom-dark: #000000;
JSON
{
  "hex": "#720f61",
  "rgb": {
    "r": 114,
    "g": 15,
    "b": 97
  },
  "hsl": {
    "h": 310.303,
    "s": 76.744,
    "l": 25.294
  },
  "oklch": {
    "l": 0.38385,
    "c": 0.15615,
    "h": 336.7
  },
  "luminance": 0.04782
}

Semantic roles & 50–950 ramp

primary
#720F61
secondary
#33AA47
accent
#F35535
background
#FAF5F8
surface
#F4E9F0
border
#CEC5CB
text
#0F050C
muted
#7F797D

Preview Lab

Preview with #720F61

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#720F61 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva