#720F2F#720F2F

#720F2F is a dark, vivid pink. Relative luminance 0.041; OKLCH L 36.3% C 0.132 H 9.0°. Best body text is #FFFFFF at 11.51:1 contrast (WCAG AA passes).

Color values

HEX	#720F2F
RGB	rgb(114, 15, 47)
HSL	hsl(341, 77%, 25%)
HSV	hsv(341, 87%, 45%)
CMYK	cmyk(0%, 86.8%, 58.8%, 55.3%)
CIE-LAB	lab(24.08, 42.87, 8.14)
CIE-LCH	lch(24.08, 43.64, 10.76°)
OKLab	oklab(36.26% 0.1304 0.0206)
OKLCH	oklch(36.26% 0.132 9)
XYZ	xyz(7.6241, 4.1254, 3.0836)
Luminance	0.0412 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#720F2F #0F7252

analogous

#720F60 #720F2F #72200F

triadic

#720F2F #2F720F #0F2F72

tetradic

#720F2F #60720F #0F7252 #200F72

square

#720F2F #60720F #0F7252 #200F72

split-complementary

#720F2F #0F7220 #0F6072

monochromatic

#1B040B #3C0819 #720F2F #A81645 #DE1D5C

Accessibility & contrast

On white

11.51

#720F2F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.82

#720F2F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #720F2F

11.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##720F2F	#FFFFFF	#000000	##FFFFFF
##720F2F	1.00	11.51	1.82	11.51
#FFFFFF	11.51	1.00	21.00	1.00
#000000	1.82	21.00	1.00	21.00
##FFFFFF	11.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2C2D30

Deuteranopia (green-blind)

#45402D

Tritanopia (blue-blind)

#7D001E

Achromatopsia (no color)

#393939

Design tokens & code

CSS

--color: #720f2f;
/* rgb */ color: rgb(114, 15, 47);
/* oklch */ color: oklch(36.3% 0.132 9.0);

Tailwind

colors: {
  custom: {
    50: '#a05b67',
    500: '#720f2f',
    950: '#000000',
  },
}

SCSS

$custom: #720f2f;
$custom-light: #a05b67;
$custom-dark: #000000;

JSON

{
  "hex": "#720f2f",
  "rgb": {
    "r": 114,
    "g": 15,
    "b": 47
  },
  "hsl": {
    "h": 340.606,
    "s": 76.744,
    "l": 25.294
  },
  "oklch": {
    "l": 0.36257,
    "c": 0.13197,
    "h": 9
  },
  "luminance": 0.04124
}

Semantic roles & 50–950 ramp

primary

#720F2F

secondary

#33AA83

accent

#F3B635

background

#FAF5F6

surface

#F4E9EB

border

#CEC5C6

text

#100406

muted

#7F797A

Preview Lab

Preview with #720F2F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →