#701B63#701B63

#701B63 is a dark, vivid purple. Relative luminance 0.051; OKLCH L 39.1% C 0.144 H 334.9°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).

Color values

HEX	#701B63
RGB	rgb(112, 27, 99)
HSL	hsl(309, 61%, 27%)
HSV	hsv(309, 76%, 44%)
CMYK	cmyk(0%, 75.9%, 11.6%, 56.1%)
CIE-LAB	lab(27.10, 44.83, -22.37)
CIE-LCH	lch(27.10, 50.10, 333.48°)
OKLab	oklab(39.06% 0.1307 -0.0611)
OKLCH	oklch(39.06% 0.144 334.9)
XYZ	xyz(9.3263, 5.1303, 12.3010)
Luminance	0.0513 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#701B63 #1B7028

analogous

#521B70 #701B63 #701B39

triadic

#701B63 #63701B #1B6370

tetradic

#701B63 #70521B #1B7028 #1B3970

square

#701B63 #70521B #1B7028 #1B3970

split-complementary

#701B63 #39701B #1B7052

monochromatic

#190616 #3F0F37 #701B63 #A1278F #CF37B7

Accessibility & contrast

On white

10.37

#701B63 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.03

#701B63 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #701B63

10.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##701B63	#FFFFFF	#000000	##FFFFFF
##701B63	1.00	10.37	2.03	10.37
#FFFFFF	10.37	1.00	21.00	1.00
#000000	2.03	21.00	1.00	21.00
##FFFFFF	10.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B3865

Deuteranopia (green-blind)

#394561

Tritanopia (blue-blind)

#76223D

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #701b63;
/* rgb */ color: rgb(112, 27, 99);
/* oklch */ color: oklch(39.1% 0.144 334.9);

Tailwind

colors: {
  custom: {
    50: '#9c618f',
    500: '#701b63',
    950: '#000000',
  },
}

SCSS

$custom: #701b63;
$custom-light: #9c618f;
$custom-dark: #000000;

JSON

{
  "hex": "#701b63",
  "rgb": {
    "r": 112,
    "g": 27,
    "b": 99
  },
  "hsl": {
    "h": 309.176,
    "s": 61.151,
    "l": 27.255
  },
  "oklch": {
    "l": 0.39064,
    "c": 0.14428,
    "h": 334.9
  },
  "luminance": 0.05129
}

Semantic roles & 50–950 ramp

primary

#701B63

secondary

#42A551

accent

#E45C44

background

#F9F6F8

surface

#F2EBF0

border

#CCC6CB

text

#0F050C

muted

#7E7A7D

Preview Lab

Preview with #701B63

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →