#701B39#701B39
#701B39 is a dark, vivid pink. Relative luminance 0.045; OKLCH L 37.2% C 0.120 H 3.9°. Best body text is #FFFFFF at 11.02:1 contrast (WCAG AA passes).
Color values
| HEX | #701B39 |
|---|---|
| RGB | rgb(112, 27, 57) |
| HSL | hsl(339, 61%, 27%) |
| HSV | hsv(339, 76%, 44%) |
| CMYK | cmyk(0%, 75.9%, 49.1%, 56.1%) |
| CIE-LAB | lab(25.34, 39.23, 2.99) |
| CIE-LCH | lch(25.34, 39.34, 4.36°) |
| OKLab | oklab(37.2% 0.12 0.0081) |
| OKLCH | oklch(37.2% 0.12 3.9) |
| XYZ | xyz(7.8132, 4.5250, 4.3321) |
| Luminance | 0.0452 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.39
Wine (survey)
#80013F
ΔE00 4.08
Red Purple
#820747
ΔE00 5.17
Bordeaux
#7B002C
ΔE00 5.30
Burgundy (survey)
#610023
ΔE00 5.69
Maroon (survey)
#650021
ΔE00 6.27
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#701B39 #1B7052
analogous
#701B63 #701B39 #70281B
triadic
#701B39 #39701B #1B3970
tetradic
#701B39 #63701B #1B7052 #281B70
square
#701B39 #63701B #1B7052 #281B70
split-complementary
#701B39 #1B7028 #1B6370
monochromatic
#19060D #3F0F20 #701B39 #A12752 #CF376C
Accessibility & contrast
On white
11.02
#701B39 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.90
#701B39 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #701B39
11.02:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##701B39 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##701B39 | 1.00 | 11.02 | 1.90 | 11.02 |
| #FFFFFF | 11.02 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.02 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E313A
Deuteranopia (green-blind)
#454237
Tritanopia (blue-blind)
#7A0C28
Achromatopsia (no color)
#3C3C3C
Design tokens & code
CSS
--color: #701b39; /* rgb */ color: rgb(112, 27, 57); /* oklch */ color: oklch(37.2% 0.120 3.9);
Tailwind
colors: {
custom: {
50: '#9e5f6f',
500: '#701b39',
950: '#000000',
},
}SCSS
$custom: #701b39; $custom-light: #9e5f6f; $custom-dark: #000000;
JSON
{
"hex": "#701b39",
"rgb": {
"r": 112,
"g": 27,
"b": 57
},
"hsl": {
"h": 338.824,
"s": 61.151,
"l": 27.255
},
"oklch": {
"l": 0.37198,
"c": 0.12029,
"h": 3.9
},
"luminance": 0.04524
}Semantic roles & 50–950 ramp
primary
#701B39
secondary
#42A582
accent
#E4AC44
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#0F0507
muted
#7F797A